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    Marketing Manager - Berkeley, United States - Hardie Grant Publishing

    Hardie Grant Publishing
    Hardie Grant Publishing Berkeley, United States

    3 weeks ago

    Default job background
    Technology / Internet
    Description

    Minimum 2-3 years prior related experience in publishing, marketing, sales, publicity, or social media, with experience delivering creative and strategic audience focused campaigns.

    Hardie Grant Publishing (HGP) has a reputation for originality and innovation. Our books are conversation-starting, creative, intelligent, and commercial and we pride ourselves on our diverse list of authors and creators. Our team are welcoming and friendly, hard-working and love books and getting them into the hands of the right readers.

    We are currently seeking a Marketing Manager to join our team. Reporting to the Publisher, you will have the opportunity to oversee all aspects of marketing and publicity for assigned titles, collaborate across teams on company-wide campaigns and initiatives, and work closely with authors, sales team, and international colleagues.

    Key responsibilities include:

    Allocate and manage title marketing budgets

    Create, develop and execute audience focused title campaigns

    Conceive of and create ads, sales collateral, and other promotional items

    Create and share sales collateral across multiple channels

    Seek and develop key channel and retail merchandising opportunities

    Analyse title data and trends to identify growth opportunities

    Communicate and feedback with key internal/external stakeholders regarding campaign plans and performance

    Ideate and execute strategic partnerships, including social media creators and influencers

    Participate in key sales and strategy meetings with internal/external stakeholders

    We are looking for someone that ticks all or most of the below boxes:

    Demonstrable experience across the marketing mix, including managing, developing and measuring campaigns

    Ability to work across time zones (PST, EST, GMT, and AEDT) and with stakeholders across the US, Australia and UK

    Strong initiative and judgment

    Results-oriented and able to work equally well independently as well as collaboratively with a team

    Strong communication skills with the aptitude to communicate effectively in both individual and group settings

    Exceptional stakeholder management, including experience with media and/or retail relationships

    Experience in analysis and confidence in presenting recommendations for new platforms, programs, and projects

    Experience in post-performance review

    Quick a developing rapport, making connections and cultivating relationships

    Excellent interpersonal, written, and verbal communication skills

    Proficiency in the use of Microsoft Excel, PowerPoint, and Outlook

    An interest in book publishing, marketing and publicity ideal

    This is a full-time hybrid role, based in our Berkeley office. To apply, or see the full position description, email your CV and cover letter to Applications without a cover letter will not be considered.

    Hardie Grant supports flexible working and offers many benefits including paid parental leave, bonus leave days, commuter benefits, volunteering, ongoing learning and development programs and much, much more. We are committed to creating a diverse, inclusive, and equitable workplace. Applicants from diverse backgrounds are strongly encouraged to apply, including people from culturally and linguistically diverse backgrounds and people with a disability.


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