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    Event Sales Manager - Atlanta, United States - True Food Kitchen

    True Food Kitchen
    True Food Kitchen Atlanta, United States

    4 days ago

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    Description
    Job Description


    Position Summary:


    In this role, you'll be a driving force behind shaping our regional sales strategy here at True Food Kitchen through building a network and guest/client book for catering and event sales.

    Your responsibilities go beyond the usual, including sourcing, developing, and running sales programs, nurturing important client relationships, actively engaging with our regional communities, and providing steadfast leadership to our sales program.


    Principal Accountabilities:


    Manages and directly accountable for annual catering and group event sales goals for their selected market by booking special events, catering orders, and group dining.

    Grows sales through active prospecting of targeted businesses, organizations, associations, and event planners, from a regional and national level.

    Seeks out new guests and sales opportunities, initiating action plans to advance and procure new business.


    Consistently follows up to ensure guest satisfaction exceeding our service standards for all special events, catering orders, and group dining.

    Partners with the Regional Operations team to facilitate the creation and execution of annual/quarterly revenue planning.

    Focuses on key opportunities to grow and enhance catering sales without sacrificing the guest experience.

    Ensures all local and national account offerings and initiatives are focused on driving revenues and profitability.

    Tracks feedback closely and, in conjunction with the resulting revenue expansion, offers valuable insights into prospective growth avenues.


    Is knowledgeable of targeted marketing techniques to promote the restaurants and provides creative revenue solutions for restaurants experiencing low catering sales performances.

    Coordinates, organizes, and heads sales and brand awareness efforts to represent the restaurant favorably in the community.

    Attends appropriate networking and community events to represent company and seek out new business opportunities.

    Assists with managing the execution of off premise and private dining events.

    Guide guests through catering menu, offerings, and pricing for group events. Lead and assist with the planning of their menu and order. Identify and facilitate delivery of special requests.


    Manages all incoming leads via Gather, Open Table, telephone, email, and other channels; actively moves the business through the sales process.


    Creates detailed and accurate BEOs (Event Contract with All Event Details) shared with the guest and appropriate restaurant team members.

    Leads with operations or is available for site-visits prior to the event and the day/night of the event.

    Lead their events in partnership with operations and is available to be onsite and working events as necessary.
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