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    Sr. Product Marketing Manager - Trenton, United States - SHI International

    SHI International
    SHI International Trenton, United States

    3 weeks ago

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    Description
    Job Summary

    SHI is seeking a Senior Product Marketing Manager for a temporary full-time position expected to last 6 months, with potential for extension depending on business needs.

    In this role, you will work with product owners to define and deliver Product Marketing support for existing and new ITAM and optimization solutions and services.

    This role will focus on creating differentiated messaging, clear value proposition and supporting a good understanding of the solution capabilities among target audiences.

    The role will involve working with a range of stakeholders from across SHI.

    The Senior Product Marketing Manager will work in a collaborative team environment that includes functional leadership, subject-matter experts, writers, designers and analyst relations.

    From this collaboration, they will be able to contribute to the design of effective, high-quality material.

    The right person will be able to give and accept constructive criticism/feedback with the constant goal of promoting the SHI brand.

    This position is to report to the SHI Somerset, NJ office location as determined by management.

    About Us
    Since 1989, SHI International Corp. has helped organizations change the world through technology.

    We've grown every year since, and today we're proud to be a $14 billion global provider of IT solutions and services.

    Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next.

    But the heartbeat of SHI is our employees – all 6,000 of them.

    If you join our team, you'll enjoy:

    Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.

    Continuous professional growth and leadership opportunities.

    Health, wellness, and financial benefits to offer peace of mind to you and your family.

    World-class facilities and the technology you need to thrive – in our offices or yours.

    Responsibilities
    Include, but not limited to:

    Supporting increased awareness and adoption of company developed ITAM services and solutions, both internally and externally.

    This will be achieved using a wide variety of marketing channels including (but not limited to):

    Website Solutions pages

    Blogs

    Product & customer testimonial videos

    Sales PPTs

    Press announcements

    Events & webinars

    Social media

    RFP content


    Generating and creating content, with direct responsiblity for messaging and articulating the value proposition across multiple media formats and channels.


    Collaborating with peers across the marketing organization, including resources to assist with additional copy writing, digital marketing support, events management and project management support.

    Developing clear and compelling positioning that will guide sales and marketing efforts.

    Managing the production of product marketing activities and assets.

    Maintaining brand integrity across all initiatives and communications.


    Collaborating with internal business leaders and Subject Matter Experts (SMEs) to create targeted content for various buying personas and buying stages of the SHI customer journey.

    Supporting Demand Generation and Sales Enablement teams with knowledge and content.


    Supporting Voice of the Customer activities and working with product teams to ensure continual development of SHI services and solutions.

    Qualifications

    5-7 years' Product Marketing experience in the technology industry

    Completed bachelor's degree

    Experience of content creation and collaboration with graphic design

    Excellent copywriting ability

    Required Skills

    Outstanding verbal and written communication skills

    Strong project management and organization skills

    Ability to create compelling and exciting messages that help SHI differentiate from our competitors

    Ability to generate content and collaborate on graphic design

    Ability to contribute to the design of effective, high-quality visuals

    Ability to understand audience and adapt communications accordingly

    Ability to work effectively within all levels of an organization, both internally and externally

    Excellent follow up skills with limited management engagement

    Ability to take ownership of assigned workload/projects and follow through to completion

    Time management skills

    Ability to handle a high-volume role and multi-task several projects at once

    Proficiency in entire Microsoft Office Suite

    Preferred Qualifications/Skills

    :

    Experience of one or more of the following domains:

    IT & Software Asset Management, FinOps, IT Lifecycle Services

    Experience working with outside media and handling requests for interviews, statements, etc.

    High proficiency with Excel, PowerPoint, and Adobe Creative Suite

    Budget management skills

    Knowledgeable in working in the IT channel

    Certifications Required

    Position may require up to 25% travel

    This role requires occasional travel to offices in Austin, TX/Somerset, NJ (US-based candidates) or London (UK-based candidates)

    This role is a temporary full-time position expected to last 6 months or until project completion

    Additional Information

    The estimated pay range for this temporary position is $70,000.

    The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual.

    Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.

    Equal Employment Opportunity – M/F/Disability/Protected Veteran Status

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