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    Associate Digital Director - Orange, United States - Identified Talent Solutions

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    Description
    Job Title: Associate Digital Director

    Location: Orange County, CA

    Company Overview:

    Our client is a renowned advertising agency that specializes in delivering data-driven and innovative digital marketing solutions to a diverse range of clients. They take pride in their commitment to staying at the forefront of industry trends and ensuring the success of their clients through dynamic campaigns.

    Position Overview:

    We are seeking a highly skilled and experienced Associate Digital Director to lead the digital advertising team. The Associate Digital Director will be a hybrid people manager and strategy role. The Associate Digital Director will be responsible for developing and executing digital marketing strategies that align with clients' goals, managing a team of digital marketing specialists, and staying at the forefront of industry trends and technologies. This role offers an exciting opportunity for a strategic thinker and digital marketing expert to make a significant impact within the agency team and for their key clients.

    Key Responsibilities:
    • Develop and execute comprehensive digital advertising strategies for clients, including PPC, SEO, social media, content marketing, and display advertising.
    • Oversee and manage a team of digital marketing specialists, providing leadership, guidance, and training.
    • Collaborate with clients to understand their business objectives and develop tailored digital strategies to meet and exceed their goals.
    • Stay updated on industry trends, algorithm changes, and emerging technologies to ensure our agency remains at the cutting edge of digital marketing.
    • Monitor campaign performance and KPIs, providing insights and recommendations for optimization.
    • Lead client presentations and maintain strong client relationships by demonstrating expertise and delivering results.
    • Drive innovation and creative thinking to develop unique and effective digital marketing campaigns.
    • Manage digital advertising budgets, ensuring efficient allocation and maximization of client ROI.
    Qualifications:
    • Preferred MBA and/or EMBA but not a requirement.
    • Minimum 5+ years of experience on paid PPC platforms.
    • Preferred 2+ years of people manager experience.
    • Experience working with popular PPC ad platforms (AdWords).
    • Preferred: Certified in Google Adwords, Google Analytics, etc.
    • Requires hands-on knowledge of best practices in SEM/SEO and a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint
    • Ability to compile and analyze search data and metrics
    • Experience in tools such as Marketo, Eloqua, Salesforce or comparable tool.
    • Ability to perform click through rate, conversion, spend and creative analysis to identify growth / optimization opportunities
    • Strong analytical skills with ability to drive meaningful actions from large data sets
    • Ability to multi-task and prioritize in a fast-paced and dynamic work environment
    Why Join?
    • Competitive salary and benefits package.
    • A collaborative and supportive team environment.
    • Opportunity to work with diverse clients and industries.
    • Access to cutting-edge digital marketing tools and technologies.
    • Professional development and growth opportunities.
    • A culture that values creativity, innovation, and excellence.
    If you are a digital marketing expert with a passion for leading and innovating in the industry, we would love to hear from you. Join one of the most progressive and collaborative strategic teams and be a part of an agency that strives for excellence in digital advertising.

    Salary: $100-140k DOE

    This position requirements a team member to work onsite in the Orange County office.


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