- Design questionnaires for custom studies that answer business questions
- Coordinate data collection efforts with the project team
- Advise on quotas, weighting, sampling
- Ensure data tables and banners are produced and structured to answer key business questions
- Identify and address issues or roadblocks that may arise
- Develop solutions to overcome challenges and meet project objectives
- Identify areas for improvement and implement changes for future projects.
- Analyze and interpret survey results
- Work alongside the Analytics team on presenting multivariate findings
- Prepare insightful PowerPoint reports and presentation decks that present, summarize, synthesize findings and recommend action
- Present research results to stakeholders, clients, or senior management
- Build a trusting relationship with the clients
- Maintain regular communication with clients to provide project updates and address their concerns
- Manage client expectations and ensure satisfaction with the research process and outcomes
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Market Research Manager - Fort Washington, United States - TRC Insights
Description
TRC Insights is a well-regarded custom market research & analytics firm dedicated to helping organizations make informed decisions to drive growth. We take great pride in our reputation for providing our clients with consistent high-quality insights. This comes from experience, yes, but also from our innovative approach to the problem and our new and different ways of thinking. We're able to deliver our clients a fresh, unique perspective.
Our expertise reaches industries such as healthcare, fintech, pharma, insurance, business services, and energy, technology and consumer packaged goods.
We are looking for people who are curious and who would be excited to be part of a stellar group of researchers. We take our jobs , our culture is relaxed and supportive. It's no surprise, we have become the employer of choice by earning GREAT PLACE TO WORK certification.
Job Overview: We are seeking a highly motivated and organized Research Manager to be part of a fast-paced team. You will develop new and strengthen existing client relationships that will reach the highest levels of our clients' organizations. You will lead primary research studies to uncover insights and stories meaningful for client growth. You will spearhead studies' design, their execution, analysis, interpretation of results and their reporting. Your ability to manage projects efficiently, collaborate with diverse teams, and communicate research findings and insights effectively is essential for success in this role.
Key Responsibilities
Project Planning and Questionnaire Development
· Refine project objectives and scope in collaboration with clients or stakeholders
Project Flow:
Reporting and Presentation:
Client Interaction:
Qualifications
Bachelor's degree in a relevant field (e.g. Marketing, Business, Market Research)
3+ years of market research experience (experience in healthcare or fintech a plus)
Has directed custom quantitative research projects (qualitative a plus)
Thorough understanding of and experience with market research tools and constructs: crosstabs, banners, weighting, incidence, response rates
Has created and written custom research reports
Can-do attitude with exceptional communication and interpersonal skills, especially with clients
There will be math – knowledge of statistics and multi-variate analysis a plus
- Is a flexible thinker; can adapt to changing demands; willing to embrace and learn new technologies / new methodologies
- Thrives in a deadline-driven environment
Already lives in the Philadelphia region (preferably) or is willing to travel to our HQ for meetings and short assignments as the need arises
Please submit your resume along with a cover letter.
Salary commensurate with experience. TRC Insights ( offers an attractive benefits package including a 401(k) and excellent career advancement opportunities.
