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    Director of Marketing and Communications - Tacoma, United States - The Humane Society

    The Humane Society
    The Humane Society Tacoma, United States

    1 week ago

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    Description
    Director of Marketing and Communications

    Full Time

    Tacoma, WA, US
    9 days ago

    Requisition ID: 1012


    Salary Range:

    JOB TITLE :
    Director of Marking & Communication
    DEPARTMENT /


    CLASSIFICATION:
    Full-Time / Salaried / Non-Union


    REPORTS TO:
    Chief Philanthropy Officer


    SUPERVISES:
    Marketing Coordinator & Digital Marketing Manager


    SALARY:
    $88,623 - $93,836


    JOB SUMMARY:


    The Director of Marketing and Communications shapes the Humane Society for Tacoma & Pierce County's (HSTPC) public image and drives its strategic messaging.

    This leadership role oversees content creation, media relations, crisis communications, and partnership development to elevate the organization's mission

    ESSENTIAL DUTIES & FUNCTIONS:


    Develops, implements, and evaluates the communications plan and programs across the organization's internal and external audiences in cooperation with the organization's goals and objectives.

    Directs the development of a comprehensive communication vision for the organization through consultation with internal and external stakeholders that improves communication and engagement with organization and customers.

    Discerns communication opportunities in order to design and execute appropriate strategies to address them.
    Develop and execute comprehensive marketing and communications strategies to increase awareness, engagement, and support for HSTPC.

    Lead and mentor a content team, ensuring the timely production of high-quality materials across print, web, social media, and internal channels.

    Build and maintain strong media relationships, proactively seeking positive coverage and skillfully managing crisis communications.

    Collaborate with leadership and across departments to craft compelling messaging, handle media inquiries, provide executive communications support, and align marketing efforts with organizational goals.

    Identify, cultivate, and manage corporate and media partnerships that enhance visibility, fundraising, and community impact.
    Oversee the production of key communications materials, including the monthly e-newsletter, website content, adoption stories, and the Annual Report.
    Provides administrative support for developing, tracking, and revising department budgets.
    Assist with fundraising projects and special events as needed.
    Expertise in crafting persuasive written materials, presentations, and social media content.
    Proven ability to manage a content team and workflow, ensuring deadlines and quality standards are met.
    Strong media relations acumen, with the ability to build relationships and generate positive coverage.
    Exceptional communication and interpersonal skills to effectively collaborate across all levels of the organization.
    Extensive experience in public relations and strategic communication, with a demonstrated ability to develop and implement effective PR strategies.
    Experience leading marketing campaigns, coordinating with multiple vendors, and managing a wide range of promotional materials.
    Demonstrated ability to manage projects effectively, with a focus on organizational skills, timely completion, and cross-departmental collaboration.
    Proficiency in Adobe Creative Suite to produce visually engaging content.
    Ability to adapt quickly in a fast-paced environment, prioritizing tasks and managing multiple projects simultaneously.

    MINIMUM QUALIFICATIONS:
    To perform this job successfully, an individual must be able to perform each essential duty well. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.
    Minimum of 3-5 years of experience in communications, marketing, or a related field, demonstrating increasing responsibility.
    Bachelor's degree in Marketing, Public Relations, Communications, Journalism, or a related field preferred.
    Experience in a non-profit or animal welfare setting is highly desirable.
    Proficiency in WordPress, Adobe Creative Cloud, Microsoft Office, Constant Contact, Hootsuite, and other standard marketing tools.
    Finalist applicants must satisfactorily complete a pre-employment background check.

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