- Marketing communications from strategy through execution for our Cardiovascular Ultrasound business. Serve as a key resource to the product marketing and global cross-modality teams to recommend and execute high-impact communications programs, including traditional and new media, conferences, and marketing events.
- Developing and implementing integrated marketing communication strategies and plans encompassing collateral, events, demand generation, sales enablement, and brand positioning.
- Ensuring consistent messaging across communication channels to effectively represent the company's products, solutions and services to customers, prospects, employees, partners, and media.
- Leveraging best practices including digital marketing, content marketing and demand generation in partnership with digital strategy teams.
- Sharing campaign and channel metrics as well as industry trends including recommendations with key stakeholders on a regular basis.
- Developing sales enablement assets in collaboration with marketing managers and agencies, monitoring the effectiveness and increasing usage through internal platforms.
- Managing agency landscape and all related projects with external and internal agencies and groups (i.e. PR, social media, media buying).
- Analyze communication program results; implement improvements based on insights.
- Interface with global stakeholders and corporate teams to drive promotion of critical assets.
- The successful candidate will have strength in managing and leading programs to success, with attention to detail.
- Ability to think strategically, possess a strong record of execution, and a desire to make a difference in healthcare.
- Solid experience in To view the full job description,
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Global Marketing Communications Manager - Issaquah, United States - Siemens Medical Solutions USA, Inc
Description
Do you want to join us in helping to fight the world's most threatening diseases and enabling access to care for more people around the world? At Siemens Healthineers, we pioneer breakthroughs in healthcare.
At Siemens Healthineers, We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally.
Sound interesting? Then come and join our global team as a Global Marketing Communications Manager.This is an onsite role with a flexibility of a hybrid schedule in our Issaquah, WA or Palo Alto, CA office.
Our global team:
We are a team of more than 68,000 highly dedicated employees across more than 70 countries passionately pushing the boundaries of what's possible in healthcare to help improve people's lives around the world.
As a leader in the industry, we aspire to create better outcomes and experiences for patients no matter where they live or what health issues they are facing.
Our portfolio, spanning from in-vitro and in-vivo diagnostics to image-guided therapy and innovative cancer care, is crucial for clinical decision-making and treatment pathways.
Our culture:
We are part of an incredible community of scientists, clinicians, developers, researchers, professionals, and skilled specialists pushing the boundaries of what's possible, to improve people's lives around the world.
We embrace a culture of inclusivity in which the power and potential of every individual can be unleashed. We spark ideas that lead to positive impact and continued success.Check our Careers Site at https:
//www.siemens- {target="_blank" rel="noopener"} . This is a role well suited to an ambitious professional, looking for the next step in their career.
As a Global Marketing Communications Manager , you will be responsible for:
Global Marketing Communications Manager professionals in Issaquah
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