Phil Friedman

6 years ago · 4 min. reading time · ~10 ·

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Small Businessman's Primer to Inbound Marketing

Small Businessman's Primer to Inbound Marketing

Inbound Marketing for Small Businesses

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- Small Business Primer

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BOATYARDS AND OTHER SMALL BUSINESSES ARE PRIME CANDIDATES FOR
IMPLEMENTATION OF INBOUND MARKETING...


I do not pretend to be a marketing guru. I am a technical and business consultant in boat building and boat yard operations. But as a professional writer and editor, I have over the years worked on contract for several marine marketing and advertising firms, as an account executive and ghost writer. Consequently, I'm not totally ignorant of marketing approaches and principles. 

Actually, I bring something to a discussion of marketing that is not necessarily common... namely, experience on the business manager's side of the desk. In regard to dealing with the construction and implementation of marketing plans, goals, objectives, and  ― perhaps, most important ― in the selection of methods. And what I propose to share with you here are some hard-won perspectives and, hopefully, some useful clarity on contemporary marketing on social media.


LEARN TO ENGAGE B
WITH CONFIDENCE

 

 

+ Improve the clarity of your "hough )

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+ Master the log'c of discussion. and lec

BE RN

 

SUSIE HERTS NER TERY

 

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eness of your writing and communication

+ Acquire durgble technigues tha* bolster self confidence

 

INTERACTIVE SMALL-GROUP WEBINARS or ONE-ON-ONE WEB SESSIONS

     

SSIONA. WRITER & EDITO!
MER UNIVERSITY P

UBLICATIONS FR INT AN,
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Sel NVR A

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To schedule an appointment for a free 1/2-hour consult email:   info@learn2engage.org

Text Copyright 2016 by Phil Friedman — All Rights Reserved
Images Credits:  Phil Friedman, FreeDigitalPhotos.net, and Google Images



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Comments

Phil Friedman

6 years ago #6

#5
Thank you, Mohammad Azam Khan, for reading and commenting, and for the kind words. Cheers!

Phil Friedman

6 years ago #5

#4
Thank you, Graham Edwards, for reading, and for the kind words. We are together on the point that inbound marketing fits particularly well with small-businesses, but needs to be handled properly, and is not something successfully run on autopilot. Cheers!

Graham🐝 Edwards

6 years ago #4

Wonderful insight Phil Friedman. I think when you are small you have no choice but to roll up your sleeves and do your own inbound marketing... it also builds the foundation that will help scale. I think it's important to be a "practitioner" so you understand how it works as you hand it off to others. Sure those initial YouTube videos will not be so great but to your point people will know definitely know "you aren't faking it" - And if they like what you say, they will stay with you.

Milos Djukic

6 years ago #3

#2
You are welcome Phil Friedman.

Phil Friedman

6 years ago #2

#1
Thank you, Milos Djukic, for liking and sharing this article. Cheers!

Milos Djukic

6 years ago #1

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