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    Marketing Lead Generation Specialist - Orem, United States - Nectar

    Nectar
    Nectar Orem, United States

    1 week ago

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    Description

    Job Description

    Job DescriptionSalary:

    What You'll Do

    As a Marketing Lead Generation Specialist, you'll work closely with the rest of the Marketing Team as well as external contacts to generate thousands of qualified leads. You will:

    • Design and execute lead generation campaigns through web partners that turn into qualified opportunities--and ultimately, happy customers
    • Negotiate with vendors/websites/publishers on campaign details to optimize customer experience and ROI
    • Identify new lead generation opportunities and launch relationships with new publishers
    • Monitor, analyze, and optimize ongoing partner lead generation campaigns
    • Adjust proposal of monthly budget allocations based on success data
    • Coordinate with content team to drive content creation and delivery to vendors
    • Communicate the results of each campaign to marketing and sales leadership

    What We'll Love About You

    • You have a Bachelor's degree or the equivalent combination of education and experience
    • You have 1+ years of relevant marketing experience
    • Sales experience is preferred
    • You're proficient in Hubspot
    • You're driven: you love to win (and have a history of doing so)
    • You're creative: you will need to look beyond the published rate cards and negotiate solutions that do not yet exist
    • You will never be satisfied unless you are constantly improving your results
    • You're analytic: you'll dive deep into each campaign and identify core issues that are preventing leads from taking the next step


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