- Build close relationships directly with artists and their teams while managing multiple active campaigns simultaneously.
- Collaborate with internal AWAL teams such as A&R, Global Commercial Partnerships, Sync, Brands, Radio, Creative, and International to build innovative marketing campaigns, creative tools, and set measurable goals that drive cultural impact, grow fanbases, and deliver tangible commercial results.
- Strategize and implement digital marketing and audience development plans including content marketing, advertising, influencer campaigns, and social media best practices.
- Conceptualize and coordinate the production of digital and social creative assets.
- Craft and share compelling marketing updates including artist proposition docs, audience segmentations, release strategy updates, project pitch info, and data analysis.
- Maintain and build a network of external partners such as content creators, social strategists, marketing agencies, and publicists that you hire and directly manage on campaigns.
- Provide direct operational support to artist teams by setting up digital and physical releases and troubleshooting data, statement, and royalty questions.
- Monitor and analyze campaign performance through internal and third party data tools in order to derive learnings and apply those to your campaigns.
- Manage and administer marketing campaign budgets.
- Regularly attend shows and travel, as needed.
- 6-8 years experience in a marketing or digital marketing role at a music company with a successful track record working with artists across multiple genres.
- You love music and are passionate about AWAL's mission to partner with independent artists to tell stories that shape culture.
- You embrace creativity, aim high and push boundaries while maintaining impeccable attention to detail.
- You have an excellent knowledge of the current music landscape - from bubbling artists to social trends, the latest DSP features and fandom behaviors - with a hunger to experiment.
- An excellent communicator and enthusiastic collaborator who works well with artists, managers, team members, external partners, and senior management.
- You are hungry to learn and grow. You are a curious self-starter that likes to ask questions and gets excited about new projects. You seek out and embrace opportunities to invest in your professional and personal development.
- You thrive in a fast-paced environment, juggling multiple tasks and priorities while delivering timely results.
- You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
- A modern office environment designed to foster productivity, creativity, and teamwork
- Our Hybrid with Flexibility approach combines the flexibility of remote working with the benefits of in-person collaboration whenever we need to come together to do our best work. Managers will partner with their teams and employees to establish work arrangements that meet the business, team, and individual needs.
- An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
- Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
- We invest in your professional growth & development
- Time off for a winter recess
-
WebApp Developer, Artist Tools
4 days ago
TIDAL New York, United StatesJob Description · Job DescriptionCompany Description · TIDAL was founded for artists by artists as the next innovative streaming platform to bring value back to the music industry. We empower artists with the products, resources, services, and content required to take control of ...
-
Director, Artist Development
4 days ago
Sony Music Entertainment New York, United StatesAbout AWAL · AWAL offers a modern approach to the traditional record company, providing artists all the resources and expertise of a global label, while allowing them to retain ownership and control of their music. With local offices around the world, AWAL's services include glo ...
-
Director, Artist Development
3 days ago
Sony Music Entertainment New York, United StatesAbout AWAL · AWAL offers a modern approach to the traditional record company, providing artists all the resources and expertise of a global label, while allowing them to retain ownership and control of their music. With local offices around the world, AWAL's services include glob ...
-
Brand Manager
3 weeks ago
ARTESTAR New York, United StatesWho We Are · Artestar is a global licensing agency and creative consultancy representing high-profile artists, photographers, designers, and creatives. We connect brands with visual artists – curating and managing some of the world's most recognizable creative collaborations. · ...
-
Sales Accountant
4 weeks ago
Pace Gallery New York, United StatesPace is a leading international art gallery representing some of the most influential contemporary artists and estates from the past century, holding decades-long relationships with Alexander Calder, Jean Dubuffet, Barbara Hepworth, Agnes Martin, Louise Nevelson, and Mark Rothko. ...
-
Artist Support Associate
1 day ago
Sony Music Entertainment New York, United StatesAt AWAL, we work with an epic roster of emerging talent and more established artists & labels from all over the world. We aim to remove all barriers between artists and the A&R teams or store editors that help them take their business to the next level within the AWAL ecosystem. ...
-
Marketing Manager
3 weeks ago
ARTESTAR New York, United StatesWho We Are · Artestar is a global licensing agency and creative consultancy representing high-profile artists, photographers, designers, and creatives. We connect brands with visual artists – curating and managing some of the world's most recognizable creative collaborations. · ...
-
Front End
1 day ago
Square New York, United States Full timeCompany Description · TIDAL was founded for artists by artists as the next innovative streaming platform to bring value back to the music industry. We empower artists with the products, resources, services, and content required to take control of their careers and connect more d ...
-
Performing Arts Physical Therapist
3 weeks ago
NEURO TOUR Physical Therapy New York, United StatesJob Overview: Physical Therapist - Broadway - Performing Arts/Entertainment Industry · Are you a skilled and compassionate Physical Therapist with a deep appreciation for the performing arts? Your opportunity to shine on the global stage awaits with Neurosport Physical Therapy, a ...
-
Sales Associate
5 days ago
Alchemy Global Talent Solutions New York, United StatesOur client, an established New York based gallery are looking to bring on an enthusiastic Sales Associate to their dynamic team. · The main responsibilities include: · Assist the Director and sales staff with sales queries, offers, and client outreach. · Organize and assist with ...
-
Sales Positions
3 weeks ago
Sepp Leaf Products, Inc. New York, United StatesSepp Leaf Products, Inc is a New York based supplier to the gilding industry, committed to bringing exceptional gold leaf and gilding products to our clients. We take pride in our exceptional customer service and are looking for a talented Sales Representative to join our passion ...
-
Retail Makeup Artist
2 weeks ago
Charlotte Tilbury New York, United States Full timeWhat the job does: · As a Tilbury Artist (Retail Makeup Artist) you are responsible for promoting and creating makeup magic in store. Always representing the Charlotte Tilbury 5 P's Professional, Proactive, Passionate, Prescriptive and Potential. Working as part of an elite team, ...
-
Sales Associate Gallery Miami
3 weeks ago
Lumas New York, United States Part timeJoin our quest to bring art to all. · Art changes the way we look at the world. With the goal of democratizing art, LUMAS has changed the art market. Supported by 250 artists and a community of over 300,000 art lovers and collectors, we are the global market leader in art editio ...
-
Children's Painting Instructor
3 weeks ago
Marlene Meyerson JCC Manhattan New York, United StatesJob Title: Children's Painting Instructor · Department: Center for Family Life · Reports to: Rachel Alter, Director of School Age Programs · FLSA Status: Non-Exempt · Date: 4/1/24 · Job Overview: · The Center for Family Life seeking an experienced, highly creative, passionat ...
-
Brand Management
2 weeks ago
Creative Artists Agency New York, United States Full timeJob Description · Who We Are · Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashio ...
-
Collector Sales Specialist
3 weeks ago
Artsy New York, United States EmployeeArtsy's mission is to expand the art market to support more artists and art in the world. Artsy has created the world's largest two-sided art marketplace, offering more than 1 million works by 100,000 artists from 4,000 leading galleries, fairs, auction houses, and institutions i ...
-
Senior Product Manager – Marketplace
3 weeks ago
Artsy New York, United States EmployeeArtsy's mission is to expand the art market to support more artists and art in the world. Artsy has created the world's largest two-sided art marketplace, offering more than 1 million works by 100,000 artists from 4,000 leading galleries, fairs, auction houses, and institutions i ...
-
Digital Assistant
2 weeks ago
Ford Models, Inc. New York, United StatesAbout Us · Founded in 1946 by its namesakes, Eileen and Jerry Ford, FORD Models pioneered a new kind of global industry. Starting out of their New York City home, Eileen and Jerry established a company and brand that launched and defined the modeling industry; as the agency renow ...
-
Engineering Project Manager
3 weeks ago
EDR (Environmental Design & Research) New York, United StatesEDR is seeking versatile, experienced, team-oriented Engineering Project Manager for our Syracuse, Rochester and Albany, NY offices, as well as our Hershey, PA and Columbus, OH offices. · Qualified candidates will: · Develop assigned engineering designs. · Produce construction dr ...
-
Learning Specialists
3 weeks ago
The Museum of Modern Art New York, United States Full timeThe Museum of Modern Art is currently accepting applications for Learning Specialists to work as part of a cohort that provides a wide range of facilitated experiences both inside and outside of the Museum, including connecting classes to exhibitions and collections, facilitated ...
Director, Artist Development - New York, United States - Sony Music Entertainment
Description
About AWALAWAL offers a modern approach to the traditional record company, providing artists all the resources and expertise of a global label, while allowing them to retain ownership and control of their music. With local offices around the world, AWAL's services include global marketing and creative services, A&R, playlist and radio promotion, publicity, synch and brand partnerships, and access to real-time comprehensive music data and insights.
With a mission to partner with independent artists to tell stories that shape culture, AWAL's diverse roster ranges from rising artists to globally renowned acts, including Little Simz, JVKE, Laufey, deadmau5/kx5, Disclosure, Lil Peep, JPEGMAFIA, Maddie Zahm, Lauv, Young the Giant, SBTRKT, Jungle, mxmtoon, Tom Misch and more. AWAL also helped develop the careers of an impressive roster of alumni including Steve Lacy, Rex Orange County, FINNEAS, Nick Cave & The Bad Seeds, girl in red, Lizzy McAlpine, and Kim Petras, among others. For further information on AWAL, please visit or connect on Instagram, Twitter, Facebook or YouTube.
As Director, Artist Development you will play a key role in helping AWAL artists bring their musical and creative dreams to life. Working in close collaboration with A&R and other key AWAL creative and commercial teams, you will be the main contact and champion for a roster of early-stage artists and build creative and strategic marketing plans and content strategies that focus on telling artists' stories and growing their fanbases while also supporting the operational elements of their releases. This is a thrilling opportunity to help build artists' careers from the ground up.
What you'll do:
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.
New York Pay Range
$100,000-$115,000 USD