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    Product Marketing Manager - San Francisco, United States - The Sage Group

    The Sage Group
    The Sage Group San Francisco, United States

    3 weeks ago

    Default job background
    Description


    One of The Sage Group's clients is looking for a Product Marketing Manager with 5 years product marketing in tech.

    Client empowers local economies by building intelligent, last-mile delivery technology for local businesses, helping them grow.

    About The Role


    As a Product Marketing Manager, you will be responsible for working with product marketing, product management, business, marketing, and creative teams to help customers meet their earnings goals.

    You'll work on national scale GTM launches as well as scrappy ops tests to support the development and scaling of in-app products and new pay model initiatives.

    You'll support strategic product marketing initiatives that drive awareness, adoption & excitement of existing pay, ?nancial and experience products for customers to drive outsized impact for them and our business.

    You'll leverage in-app, owned, and earned channels to grow product usage, measure impact, and drive awareness for these initiatives.

    You'll collaborate with research teams like UXR and Audience insights to identify and synthesize customer needs, trends, and early opportunities for us to explore.

    Role

    A team player who leads by example.

    You bring a growth and performance mindset to problems, while also weaving together a knack for storytelling to help make a campaign or product launch successful.

    Key Responsibilities

    Support the development and execution of go-to-market plans that exceed new & existing feature adoption and satisfaction goals with customers
    Execute marketing experimentation for new o?erings that customers value and adopt. Inform key learnings and develop plans to tackle opportunities for future growth
    Roll up your sleeves to own the success of a campaign or test: writing content, setting up in-app and email campaigns, and bringing together other needed partners to execute your strategies
    Partner with research to support and execute groundbreaking customer research. Use it to provide actionable recommendations that improve our marketing and product strategies
    Join a cross-functional team from Product, Brand, CRM, and Operations on weekly business reviews. Report out to leadership on progress and drive recommendations
    Work with teams to analyze and own product metrics, uncovering key opportunities for marketing and iterating on messaging/positioning accordingly

    Requirements


    A BA
    5+ years experience PMM in tech in a GTM role with high-growth and a fast-paced environment
    Some market research experience
    A data-driven mindset and you have some experience working on marketing experimentation
    Ability to ?ex seamlessly between strategy and execution working internally across a variety of teams
    Strong project management and leadership skills, ideally in a customer facing role leading or assisting with digital marketing or sales campaigns
    A builder's mentality, are passionate about technology products that impact millions, and think of yourself as an energizing, e?ective communicator eager to get into product marketing

    Location: 100% remote in USA

    Duration: 6-12 months with potential extension and contract to hire for the right candidate


    Compensation:
    $70-85/hr DOE

    #J-18808-Ljbffr
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