- Oversee CRM program.
- Partner with E-Commerce Director on strategies, campaigns, and customer experience.
- Build and schedule email and SMS marketing messages.
- Create and maintain flows/drip campaigns.
- Maintain and curate customer lists and segments.
- Stay up to date on CRM industry best practices.
- Oversee organic social media programs.
- Partner with Marketing Director on strategies and campaigns.
- Take ownership of the social content calendar and develop a posting cadence.
- Assist in determining social platforms to be utilized.
- Respond to all customer messages and inquiries.
- Oversee blog content calendar.
- Create and publish blog content.
- Collaborate with content creators.
- Build content with a focus on SEO performance.
- Additional duties as assigned by your supervisor.
- 3+ years of experience in Digital Marketing, including social and email creation ideally with a fashion apparel brand.
- 2+ years of advertising copywriting experience
- Strong experience utilizing content calendars for editorial work
- Experience with long-form content writing
- Experience with Klaviyo or similar email service provider.
- Familiarity with Shopify.
- Familiarity with Email,SMS, Social Media, and Blogging best practices.
- Attention to detail.
- Proficient in Microsoft Suite: Excel and Word.
- Proficient in Google suite: gmail, docs, sheets, drive.
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Digital Content Coordinator - Dallas, United States - Q Clothier | Rye 51
Description
About the Job:
As the Rye 51 & Q Clothier as Digital Content Coordinator you will bring a motivated and energetic work ethic to the team. You will report to the E-Commerce Director and Marketing Director. You will perform three key duties: Execution of our CRM/Email/SMS programs, deployment of organic social media strategies, and ownership of blog content.
Duties and Responsibilities:
CRM/Email/SMS:
Organic Social Media:
Blog Content
Qualifications: