Marketing and Communications Coordinator - New York, United States - Goodwill Industries Of Greater New York

Goodwill Industries Of Greater New York New York, United States

2 weeks ago

Description

Job Description

Goodwill Industries of Greater New York and Northern New Jersey, Inc.

Job Description Form

Position Title: Marketing & Communications Coordinator Location: 25 Elm Place, Brooklyn

Reports To: Marketing & Communications Manager

General Purpose:

The Marketing & Communications Coordinator is a new role in the organization's growing Development, Marketing, and Communications team and will support efforts to build the organization's capacity to tell its story of impact in support of the advancement of Goodwill NYNJ's Double Impact mission.

This is an exciting opportunity for a detail-oriented professional with strong project management skills and proficiency with basic design tools to join a passionate and growing team in support of meaningful work.

Essential Functions:

Support the creation and distribution of content across print and digital communications platforms
Create and edit basic digital and print communications collateral including social media graphics, flyers, PowerPoint decks, one-pagers, store signage, and other documents as needed
Take photo and video content at internal and external events for communications collateral
Format internal and external digital communications blasts
Review collateral against organization brand guidelines
Maintain updated audience lists
Track and compile monthly KPI's across channels
Collect and track web, google, social media, email communications, and other key Web/google analytics
Track and report on social media following & reach
Maintain tracking of shopper feedback across channels
Maintain and regularly update audience communication lists; maintain accurate e-mail segmentation lists
Create and maintain retail site listings across Google and social media platforms.
Track and respond to shopper feedback across channels
Maintain updated communications templates and retail signage in intranet, ensuring all files are accessible, accurate, and adhere to brand guidelines
Maintain all communications files including photos and videos, photo release forms, passwords, boilerplate content, and other communications collateral for regular use
Maintain project and budget tracker; coordinate requests for various signage
Coordinate with external vendors including graphic designers, printers, and other vendors as needed

Qualifications/Basic Job Requirements:

1-2 years of experience in a marketing or communications role; nonprofit or retail communications preferred
Demonstrated skill in creating polished collateral for print and digital use; experience in Canva and Adobe design suite preferred
Strong storytelling and communication skills
Ability to juggle multiple tasks against competing priorities
Strong organizational and project management skills; meticulous eye for detail
Experience working with Constant Contact or other email communications platform
Excellent writing and editing skills and be able to communicate clearly and effectively
Strong verbal and written communicator; ability to draft high quality written communications
Knowledge of Microsoft Office
Enthusiasm for the mission of Goodwill

Approvals:

SVP: _________________________ Date: ____________

EVP: ____________________________________________ Date: ____________

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