- Conduct in-depth market analysis, gather user insights, and leverage data-driven decision-making to guide product direction, focusing on freemium user acquisition and conversion strategies
- Collaborate closely with stakeholders to align product goals with company objectives, ensuring a clear and compelling product strategy
- Define and prioritize features, epics, and initiatives based on a deep understanding of user needs, market trends, and business priorities, emphasizing freemium conversion pathways and value proposition enhancements
- Drive the creation of comprehensive product requirements, user stories, and acceptance criteria, specifically tailored to optimize freemium user experiences and conversion rates
- Oversee product launches, orchestrating cross-functional efforts and executing impactful go-to-market strategies that leverage user acquisition and retention tactics
- Analyze product performance metrics, conduct A/B tests, and iterate on features to optimize user experiences and drive conversions
- Advocate for the customer, ensuring their voice is central to the product decisions and throughout the development lifecycle
- Stay abreast of industry trends, emerging technologies, and competitive landscape to identify new opportunities for innovation
- Experience in developing and managing freemium models within consumer technology software products, showcasing successful user acquisition, engagement, and conversion strategies
- Proven track record (8+ years) as a Product Manager in consumer technology software, with a focus on freemium-based product offerings
- Proficiency in leveraging product analytics tools, A/B testing methodologies, and user research to drive results
- Passion for consumer technology and a keen understanding of user behaviors and preferences
- Understanding of the financial planning and wealth management a bonus
- $150,000- $250,000 annual salary + bonus determined by the experience, knowledge, skills, and abilities of the applicant - Please note, our salary ranges are based on current market data. Should you feel strongly that we are not in line, we highly recommend you to reach out and let us know. We are always looking to improve on building the best place for employees
- Equity
- Flexible PTO
- All the benefits: medical, dental, and vision insurance, 401(k) with employer match, short and long term disability coverage (paid by Facet), life insurance options and paid parental leave
- Certification reimbursement program
- Work from anywhere in the US
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Senior Product Manager - Baltimore, MD, United States - Facet
Description
As a Senior Product Manager, you'll play a pivotal role in shaping the product strategy and roadmap, driving innovation, and ensuring the successful delivery of high-quality software products, especially those driving our freemium business models. You'll lead cross-functional teams, leverage your expertise, and champion best practices in product management to achieve business objectives and exceed customer expectations.
Responsibilities: