- One to three years experience in a sales/marketing position within the long term care industry; 50/80% outside direct sales preferred.
- Bachelor's degree in Business/Communications or related field preferred. Five years equivalent experience in lieu of degree.
- Two to Three years in long term care/nursing home Admissions and Marketing experience preferred.
- Effective presentation skills.
- Strong organizational skills.
- Knowledge of, or ability to learn, reimbursement programs from payer sources preferred.
- Computer skills at a level to accomplish this job.
- Must have proven skills in working independently, self motivated, and goal-directed and leading a high performing sales and marketing team.
- Must be capable of maintaining regular attendance and flexible work hours for public relations engagements.
- Ability to travel extensively between assigned facilities and related market areas.
- Must have patience, tact, enthusiasm, and positive attitude toward the elderly and disabled
- Must be capable of performing the Essential Job Functions and Physical and Sensory Requirements for All Job Functions as outlined below.
- Works closely with the Facility's Admission Coordinator to meet the goals of resident census and admissions.
- Make sales calls outside the facility to medical, insurance, legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners and other community contacts. Sales calls should equal 50+% of sales associate's time. Develop and maintain relationships to advise of bed availability, new products and services, efficiently meeting the daily needs of the community at-large. Utilize Northport Advantage sales practices and skills during the selling process.
- Manage inquiries/referrals from hospitals, families, etc., giving tours and handling the admission process. Know bed availability at all times. Ensure that responses to inquiries/referrals are handled properly, timely and with appropriate follow-up. Demonstrate sense of urgency regarding census/premium mix enhancement and management.
- Maintain current database of existing and potential referral sources.
- Implementation and management of facility RAP (Rapid Admission Process)Program.
- In conjunction with the Administrator and Regional Administrator, develops quarterly marketing forecast and plan. Monitor that each facility Admissions Coordinator develop their own quarterly marketing plan and then follows this plan accordingly on a weekly basis.
- Alert other department heads and building staff during routine daily stand-up meetings of projected changes; i.e., admissions, bed changes, discharges, etc. Utilize bed management principles. Maintain a close working relationship with the Director of Nursing and Financial Specialist to assure appropriate and efficient decisions about prospective admissions.
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Regional Director of Sales And Marketing - Oliver, United States - NHS Management Services
Description
Regional Sales and Marketing Director - Must have healthcare experienceCompany:
NHS Arkansas
Location: 3100 N. Old Missouri Road, Fayetteville, AR 72703
Job Type:
Full-time
Sector:
Admissions
Compensation:
Based on Experience
JOB DETAILS
Do you have a passion for using your sales and marketing skills in the healthcare world? Have you worked with an elderly population and their families helping them find the best care available? Do you have experience leading a sales team in the healthcare industry? If so, we would love to have a conversation with you about joining our team as a Regional Sales and Marketing Leader.
NHS Management is looking for its next great Sales and Marketing Leader to manage our Arkansas region.Leads the region's Admissions team in the implementation of the sales and marketing strategy
Advise region A/Cs on the best practices to increase and maintain census levels
Creates and conducts effective sales and marketing programs for assigned location(s), provides customers with facility related information via facility tours, personal visits/assessments, conversations and follow-up.
Manages the facility's inquiry and admission process through and with the facility's Admission Sales and Marketing Specialist.Qualifications
What you'll do):
Competitive Wages
Blue Cross Blue Shield Health Insurance
Dental Insurance
Life Insurance
Vision Insurance
401K with company match
Paid Holidays
Paid Vacation
Use of company car
NHS is an equal opportunity employer and values diversity in the workplace.
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