- Act as a hands-on expert managing and executing the digital strategy across the company's hotel websites with a key focus on driving conversion and direct revenue.
- Continually audit and improve the content quality, accuracy, loading speed, user experience, design, structure, and conversion rates of all the websites.
- Responsible for the SEO strategy to obtain strong organic rankings in major search engines like Google.
- Oversee the brand-driven metasearch, PPC, remarketing and display advertising for a handful of hotels to ensure that the campaigns are optimised.
- Calculate and report on ROI of all paid activity and support hotel teams with analytics insight where possible.
- Analyse key performance indicators (KPIs) to measure the effectiveness of digital campaigns, creating reports, and providing actionable insights to management.
- Work hand-in-hand with both the Arora Group and hotel marketing teams regarding overall content strategy, ideation and execution of plans and campaigns.
- Work closely with several different global brand digital teams and their in-house website agencies to keep developing the websites where possible.
- Where OTAs and GDS systems are used as part of the distribution mix, ensure that these channels are accurate and optimised, working in close collaboration with the revenue teams.
- Stay up-to-date with digital marketing trends, emerging technologies, and best practices to remain at the forefront of innovation.
- Support the development of the marketing plans for new hotel openings, driving cross department integration and collaboration.
- Organic and paid social media and email marketing are not part of this role.
- Professional track record of relevant hotel and/or travel digital marketing experience.
- Demonstrated passion for digital marketing.
- Educated to degree level or relevant digital marketing qualification.
- Strong analytical skills, data driven thinking and solid knowledge of website analytics tools.
- Strong knowledge of how to optimise digital strategy and conversion.
- Robust understanding of SEO and its interaction with PPC and how to optimise Google Adwords campaigns.
- In-depth knowledge of various content management systems and best practice across a range of hotel brand platforms.
- Exceptional eye for detail in line with Arora Group's and global hotel brands' expectations.
- Good IT skills, particularly with Microsoft Power Point, Microsoft Excel and Microsoft Word.
- Excellent interpersonal skills, with the ability to collaborate with other departments.
- Self-motivated, strong project management and organisational skills.
- Ability to keep growing as a digital marketing professional.
- Exceptional communication skills (verbal and written) and the ability to deal with people at all levels.
-
Marketing Manager
1 week ago
Eclipse Innovations Leawood, United StatesAre you a creative and communicative individual with experience in the marketing field? Then we have the perfect opportunity for you in Leawood. · Our renowned client in Dresden, a modern company in the technology and electronics industry, is offering an exciting perspective. · W ...
-
Deputy Market Management
1 week ago
Eclipse Enterprises Leawood, United StatesThe Schmidts Märkte GmbH is a traditional family-owned company with 16 EDEKA grocery stores in the southern Black Forest. Our strengths include high-quality products, an attractive and wide range of exclusive fresh products, regional and seasonal products whenever possible, and c ...
-
Manager, Product Marketing
2 weeks ago
NICE Park City, United StatesAt NICE, we don't limit our challenges. We challenge our limits. Constantly. We're relentless. We're ambitious. And we make an impact. Our NICErs bring their A game and spend each day turning it into an A+. And if you're like us, we can offer you the kind of challenge that will l ...
-
Marketing Manager
2 hours ago
DRI DUCK Leawood, United StatesThe Marketing Manager is responsible for the development of our annual marketing plan, the orchestration of strategic creative efforts and the development of marketing programs to support the growth and expansion of DRI Duck across all business divisions. · Responsibilities · Ana ...
-
Marketing Manager
3 days ago
Massman Construction Leawood, United StatesJob Description · Job Description Salary: · Company Overview: · Since 1908, Massman Construction Co. has been developing and improving transportation and commerce along U.S. waterways. For five generations of the Massman family, we have been an integral part of both private and ...
-
Marketing / Social Content Manager
4 weeks ago
Lamar Johnson Collaborative Overland, United StatesAbout Us · Lamar Johnson Collaborative (LJC) is a team of high-energy professionals. We share a passion for design, a collaborative approach, and a casual culture. We solve challenges by leveraging the collective expertise and ingenuity of the best and brightest minds across deve ...
-
Marketing Event Manager
3 weeks ago
Mindlance Overland Park, United StatesJob Title: Marketing Event Manager · Job Location: Overland Park, KS · Zip Code: 66251 · Top 3/5 Skills: Virtual Events, Marketing, Project Management · Job Responsibilities · Client we're dedicated to providing exceptional experiences to our customers, and that extends ...
-
Direct Market Manager
3 weeks ago
ThinkTank LLC Overland Park, United StatesJob Description · Job DescriptionThinkTank Telecom, LLC is actively seeking a motivated and entrepreneurial Direct Market Manager to lead our expansion efforts in Kansas - Overland Park. As the cornerstone of our mission to enhance connectivity, your role will focus on enrolling ...
-
Marketing Manager
3 weeks ago
Nazdar SourceOne Lenexa, United StatesNazdar is currently hiring a · Marketing Manager · to join the team at our corporate office in Shawnee, KS. We are seeking a strategic-minded, results-oriented, deadline-driven individual with strong analytical skills and attention to detail to join our marketing team. · The ...
-
Partner Marketing Manager
6 days ago
Global Payments Lenexa, United States Full timeEvery day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions an ...
-
Partner Marketing Manager
15 hours ago
Global Payment Holding Company Lenexa, United States Full timeEvery day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions an ...
-
Senior Manager, Post-Acute Marketing
2 weeks ago
Netsmart Technologies, Inc. Overland Park, United States Full timeResponsibilities · Design, develop, and manage complex internal and external programs to deliver highly visible business-aligned outcomes. · Serve as trusted advisor to internal and external stakeholders regarding program objectives and outcomes. · Accountable for completion o ...
-
Marketing Manager
3 weeks ago
INDATEL Services Mission Woods, United StatesReport To: · Director – Marketing & Member Relations · Position Location: 10955 Lowell Ave, Suite 210, Overland Park, Kansas 66210 · Origination Date: · 5/01/2024 · Exempt/Non-Exempt: · Exempt · Part/Full/Contract: · Full · Salary Information: This position has a competitive ...
-
Senior Marketing Manager
1 week ago
DEMDACO Leawood, United StatesDEMDACO is a gift and home décor company based in Leawood, KS. Westrive to 'lift the spirit' with our customers, consumers andcolleagues. ' Products are curated through this filter then carefullyreproduced by skilled craftspeople around the world. Under the DEMDACObrand, our prod ...
-
Marketing Manager
3 weeks ago
Tailor Fits Recruiting Overland Park, United StatesJob Description · Job DescriptionTHIS IS NOT A REMOTE POSITION · Job Description: Are you a creative thinker with a passion for marketing? Do you thrive in dynamic environments where you can make a difference? If so, we want to hear from you As a Marketing Manager at The Fuller A ...
-
Marketing Manager
3 weeks ago
Mercer-Zimmerman Inc Structura Inc Overland Park, United StatesJob Description · Job DescriptionAre you that rare blend of big picture strategic thinker who also excels in executing marketing activities? Do you enjoy collaborating with other roles in the organization to identify/develop business opportunities and chart the path of marketing ...
-
Manager, Product Marketing Strategy
1 week ago
American Academy Of Family Physicians Leawood, United StatesAmerican Academy of Family Physicians · Manager, Product Marketing Strategy (Education) · Leawood , · Kansas · Apply Now · Thank you for your interest in careers at AAFP · The American Academy of Family Physicians and its chapters proudly represent more than 130,000 family p ...
-
Marketing Manager
2 weeks ago
Massman Construction Leawood, United StatesCompany Overview: · Since 1908, Massman Construction Co. has been developing and improving transportation and commerce along U.S. waterways. For five generations of the Massman family, we have been an integral part of both private and public infrastructure investment and the grow ...
-
Regional Field Marketing Manager
2 hours ago
National Beverage Lenexa, United StatesJob Description · The Field Marketing Manager role is assigned for the development and implementation of the key marketing initiatives for the company's assigned brands. Operating within the organizational hierarchy, this role includes the development of the marketing plan for a ...
-
Marketing Manager
1 week ago
FastWyre Broadband Kansas City, United States· American Broadband · The Fastwyre Regional Marketing Manager is responsible for devising and executing regionalized marketing strategies, collaborating with sales teams to analyze regional marketing dynamics and tailor activities for optimal impact. They play a key role in est ...
Digital Marketing Manager - Overland Park, United States - The Arora Group
Description
Digital Marketing Manager - AMSLThe Arora Group is one of the largest private owner and operator of hotels in the UK, with over 6000 rooms in operation across 12 Global Brands, including Marriott, Hilton, Accor and IHG portfolios. Our values revolve around our people, our guests and achievement through ownership which has enabled our exponential growth over the last few years.
Digital Marketing Manager CompetitiveArora Group is a UK-focused private group of companies, including hotel, property, and construction division. It owns and manages a diverse portfolio of assets across the UK, partnering with some of the world's most recognised hospitality brands to deliver consistently high service levels and sustainable growth.
We are looking for an innovative and passionate Digital Marketing Manager to join the Arora Group Marketing and Communications team. The group owns a portfolio of 12 hotels ranging from economy to luxury, and with this role is looking to deepen the marketing team's digital expertise with the goal of increasing direct revenue from the owned websites.
This is an exciting new role within the company, which is a fantastic opportunity for an experienced digital marketing manager to make a real difference in an ambitious and growing hospitality company.
Duties & Responsibilities
Skills & Requirements