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    Marketing Manager - Alexandria, United States - Pro Mach

    Pro Mach
    Pro Mach Alexandria, United States

    1 week ago

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    Description
    At ProMach, we're looking for people who want to shine. You'll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. Meticulous. A technical enthusiast. A closer. A futurist.

    ProMach offers rewarding, challenging opportunities throughout the world, across multiple packaging segments.

    If you are energized by providing best-in-class customer experiences and strive for advanced technical skills, we want to talk to you.

    Do we have your attention?


    The Secondary Packaging Division of ProMach has an exciting new Marketing Manger position that will be responsible for managing the development, production, and implementation of creative marketing communication tactics and materials that supports the strategic direction and business growth of three divisions within ProMach.

    This role requires an energetic high-level thinker who is comfortable developing and delivering effective creative solutions and materials for a complex group of businesses through traditional and non-traditional communication channels.

    This position must possess a high level of creativity, exceptional organizational skills, and the ability to thrive in a fast-paced work environment.

    This position has both strategic and tactical aspects and the successful incumbent needs to be able to shift between high-level thinking and getting into the weeds, when necessary.

    Does this work interest you?


    Strategic Responsibilities:


    Lead the development of the marketing plan that aligns with each brand's business objectives for new equipment sales and aftermarket business development.

    Lead the collaboration with sales and operational leadership teams to define customer profiles to target and engage.
    Identify new and traditional marketing channels that will be successful at engaging target audiences

    (ex:

    Digital advertising, PPC, Geo-fencing, IP targeting, etc.)

    Lead discussions with internal subject matter experts to develop content that increases brand awareness, differentiates our solutions in the market, builds trust within our industry, and engages the target audience to act.

    Lead content development with outside industry/agency/vendor relationships for advertising, press relations, graphics, videography, imagery, and website development.
    Lead initiatives that will drive market traffic and participation to various industry trade shows and events (in-person or virtually).
    Develop and manage the annual marketing budget that executes your marketing plan efficiently.

    Tactical Responsibilities:
    Maintain and update digital content for social media accounts, website pages, sales presentations, and other marketing collateral.
    Capture and edit video and image assets for company solutions and initiatives as needed.
    Create and execute digital campaigns through our digital automation platform.
    Managing industry trade show and events logistics.
    Record and organize KPIs of various marketing initiatives for monthly reporting.
    What's in it for you?

    There's no monopoly on good ideas or limits to how far you can advance with our team. We offer an open, communicative environment that fosters individual initiative. We pride ourselves in being a company where people choose to build a career and find professional happiness.

    In addition to growth opportunities, as a ProMach employee, you receive more than just a paycheck.

    Total compensation includes your salary, comprehensive medical/dental and well-being programs, as well as life insurance, a generous paid time off program, and a retirement savings plan with a company match.

    And because we understand the importance of feeling protected, there is no waiting period for benefits — you are eligible on your first day of employment

    If this sounds like you, we want to connect

    Requirements:

    3+ Years in a marketing leadership role, preferably within a manufacturing/industrial environment.
    Familiarity with CRM and marketing automation systems, preferably within Salesforce.
    Proficient in content management and web-based analytics systems.
    Proficient in Microsoft Word, Excel, PowerPoint, and Outlook.
    Understanding of YouTube and LinkedIn best practices and paid campaigns.
    Able to travel up to 25%.

    Will be able to work remotely in a hybrid role, based on candidate's location to our Brenton facility located in Alexandria, MN.

    Preferred Experience (not required):


    Creative Adobe Suite:
    Illustrator, PhotoShop, InDesign, and/or Premiere Pro
    Social Media Management Platforms (Preferably Hootsuite)
    Pro Mach, Inc.

    We were named to the Inc. 5,000 list of the fastest growing private companies in the U.S. seven times. We continue to introduce innovative products, enter new markets, expand our global presence, and actively acquire new capabilities.


    We have the rewards, opportunities, and the market strengths of a large organization combined with the entrepreneurial culture of a small, fast-paced company.

    You will enjoy the benefits of working with a growing company that competes globally, with the personal touch and feel of a smaller company where you can make an impact every day.

    Curious about life at ProMach?

    Follow us on LinkedIn, Twitter, and Instagram

    Pro Mach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

    We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

    Please contact us to request accommodation.

    #J-18808-Ljbffr
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