PR and Social Media Program Manager - Austin, United States - Cirrus Logic

Cirrus Logic Austin, United States

2 weeks ago

Description

We're looking for a dynamic and experienced communications professional with a blend of strategy and execution leading external communications and branding programs. You will work across communications, social media, community relations, and employer brand to create engaging information that drives awareness of Cirrus Logic. As part of this effort, the individual will work closely with the marketing team to coordinate strategies, campaigns, and themes.

Responsibilities

Evaluate and execute public relations strategy and plan
Manage relationship with PR agency including giving direction and feedback
Engage with product marketing to ensure that PR campaigns align with strategic goals and business objectives
Establish metrics and ways to measure progress and effectiveness
Develop social media strategy and execute external branding opportunities, and drive external messaging recommendations
Advise on web strategy related to corporate brand
Partner on tradeshow publicity planning and execution
Write press releases, social content, messaging documents, etc.
Create content for usage across a variety of platforms
Advise on external messaging in crisis situations
Develop media buying strategies and campaigns with marketing teams to most effectively reach the desired audience

Skills/Experience

Minimum 5 years experience in public relations at an engineering or technology company or organization
Exceptional writing and editing skills
Deep knowledge of traditional, digital, and social media channels
Experience with graphic design tools such as Canva, Adobe Suite preferred
Outstanding copywriting, social media, or video production skills

Attributes

Excellent communication and organizational skills
Proactive in seeking solutions to problems and setbacks
Innovative, thinking creatively about how to solve problems while making thoughtful suggestions on how to improve workflow and work processes.
Team-centric and self-motivated, building trust and respect to achieve outstanding shared results in a fast-paced environment.

Requirements

6-8 years of experience in marketing or communications
Bachelor's degree in Public Relations, Communications, or Marketing
2+ years managing the relationship with a PR Agency

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