- Develop, integrate, and publish best marketing practices, tools and resources into global portfolio and new product development process.
- Provide training and coaching on global portfolio and project management operating mechanisms.
- Coordinate all business unit key milestone reviews and reporting.
- Develop annual marketing planning process and provide content guidance that feeds into the broader strategic plan.
- Leverage market development tools to identify new customer-centric market opportunities that cater to the changing healthcare landscape and create competitive advantage.
- Establish marketing skills curriculum with supporting workshops and resources to standardize best marketing practices such as, market segmentation, message development, brand creation, pricing, and demand planning.
- Coordinate with global team leaders to identify regional marketing needs, coordinate organizational alignment, and ensure consistent execution.
- Develop process for identifying key stakeholders and capturing voice of customer, user needs, business needs and priorities to develop meaningful solutions that create value.
- Create metrics to measure marketing effectiveness and a feedback loop to enhance marketing practices.
- Ability to communicate both orally and in written form with a clear and concise manner. Excel at making business presentations.
- Strong collaborator and capable of thriving in a matrix organization with outstanding interpersonal skills.
- Demonstrated experience in marketing fundamentals, skill building, and organizational mentoring.
- Strong knowledge and experience with new product development, especially as it relates to medical device technology.
- Comfortable and effective in exerting organization influence.
- Energizes and motivates all levels of the organization to deliver marketing excellence in achieving our business objectives.
- Experience working in Microsoft Office Suite, including Microsoft Teams.
- B.A. /B.S. in marketing, other relevant 4-year degree. MBA preferred.
- 7-10 years of marketing experience, ideally in the healthcare field.
- Experience working with traditional marketing concepts, marketing and portfolio strategies, product promotion, market analysis, and forecasting.
- Experience in both marketing and medical device product development engineering is preferred.
- Experience in technology and/or smart devices preferred.
- Experience in an orthopedics market preferred.
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Senior Global Marketing Excellence Manager - Braintree, United States - Zimmer Biomet
Description
JOB DESCRIPTIONAt Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient's mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.
As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talent team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels included, respected, empowered, and recognized.
What You Can Expect
Zimmer Biomet is a world leader in musculoskeletal health solutions. Our team members are part of a company with a heritage of leadership, a focus on shaping the future, and a mission dedicated to alleviating pain and improving the quality of life for people around the world.
The Senior Global Marketing Excellence Manager is responsible for advancing the learning and development of marketing best practices for the technology and innovation (TI) team. This includes the development, training, and execution of comprehensive marketing operating mechanisms including strategic marketing plans, marketing business planning and new product launch plans. This position will liaison between the TI organization and all cross functional organization including R&D, upstream, and downstream marketing teams. Reporting to the Global Strategic Marketing Director, this role will also be responsible for developing marketing acumen skills training and development.
Come join us in building game changing technology innovation that leverage and deliver value across our industry leading ecosystem to reshape what's possible in musculoskeletal heath.
How You'll Create Impact
What Makes You Stand Out
Your Background
Travel Expectations
Up to 20%
EOE/M/F/Vet/Disability
Compensation range: $130,000 - $150,000