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Alameda

    Marketing Specialist - Alameda, United States - Collabera

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    Description

    We are seeking a seasoned Marketing Manager to join our Healthcare Professional (HCP) Marketing Team. The ideal candidate will possess a minimum of 4-6 years of experience, with a strong background in marketing or product management, particularly in regulated healthcare settings. This role requires a proactive individual with expertise in collaborating with various agencies for design and process, managing events, content creation, and overseeing multiple projects simultaneously. The Marketing Manager will play a pivotal role in developing and implementing marketing tactics to support our sales team and drive business objectives.

    Key Responsibilities:

    1. Collaboration and Cross-Functional Support:
    • Work closely with the HCP marketing team, sales, sales training & ops, CRM & analytics teams to execute marketing tactics aligned with business goals.
    1. Development of Sales Tools and Materials:
    • Own the development of sales tools, programs, training materials, and customer communications to support field sales efforts across channels.
    1. Communication and Presentation:
    • Develop presentations and communications plans to ensure alignment across teams and with leadership.
    1. Compliance and Approval Processes:
    • Ensure all materials and tools are compliant and approved through the MLR process.
    1. Evaluation and Analysis:
    • Assist in evaluating channel efforts to drive product adoption and positive return on investment.
    1. Budget and Timeline Management:
    • Manage budget and timelines, ensuring all milestones are met.

    Required Qualifications:

    • Bachelors Degree with at least 4-6 years of related experience, or MBA with 1-3 years of related experience.
    • Experience in marketing or product management, preferably in medical products or services.
    • Strong presentation, communication, and strategic planning skills.
    • Ability to think critically and analyze market conditions and opportunities.

    Preferred Qualifications:

    • Previous experience working with agencies on material creation.
    • Experience in Life Science industries.
    • Ability to develop materials within compliance and guideline boundaries.
    • Strong project management skills with a track record of meeting deadlines.
    • Excellent negotiation and decision-making abilities.
    • Proven success in a fast-paced, high-energy environment.
    • Enthusiastic and self-motivated.
    • Demonstrated leadership capabilities, including the ability to influence, collaborate, and coach others.


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    Marketing Specialist

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