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Playa del Rey

    Digital Marketing Specialist - Playa del Rey, United States - Plastpro & JM Eagle

    Plastpro & JM Eagle
    Plastpro & JM Eagle Playa del Rey, United States

    6 days ago

    Default job background
    Description
    • Research advertising trends.
    • Research competitors' pricing and products.
    • Perform ad copywriting and content creation.
    • Decide on appropriate placement of ads
    • Create and execute email and social media marketing campaigns
    • Administer website and publish/update content
    • Measure digital traffic
    • Monitor social media and Google Analytics
    • Optimize paid advertising campaigns using SEO and other tools
    • Report on the growth and analytics of campaigns to marketing manager
    • Scale campaigns to maximize ROI
    • Monitor project status and budget
    • Brainstorm and implement experiments and conversion tests
    • Perform other job-related duties and special projects assigned by manager.
    Requirements
    • Bachelor's degree in a job-related field preferred.
    • Strong understanding of industry trends and ecommerce web tools, understanding of SEO and SEM concepts, and familiarity with Google Apps and Google Analytics required.
    Benefits

    • Medical and Dental Benefits - substantially company-paid

    • Vision insurance

    • 401(k) with company match

    • Company-paid Pension

    • Disability insurance

    • Life insurance - company paid

    • Flexible spending account

    • Paid time off

    • Parental leave


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