Jobs
>
Chicago

    Director, Product - Chicago, United States - National Restaurant Association

    Default job background
    Full time
    Description

    We are proud to offer

    our team members comprehensive benefits, designed to support their financial, professional, and personal well-being. In addition to outstanding healthcare coverage (medical, dental and vision), competitive salaries, generous vacation and leave time, we offer a matching 401(k) plan, a unique collection of corporate discounts and memberships, as well as programs to support career and skills development, including coaching, learning and tuition assistance, and so much more.

    Product Marketing

  • Manage the product marketing organization team and budget.
  • Define, manage, and execute comprehensive go-to-market strategies for new and existing product initiatives including audience definition, product positioning, message architecture, and launch strategy.
  • Lead the strategy, planning, and execution of go-to-market plans working closely with Product, Sales and Digital leads.
  • Ensure alignment on product positioning and message architecture across all channels including Digital Marketing, Sales, and Product.
  • Take a data-driven approach to campaign strategy focusing investments on the most impactful outcomes and specific KPIs.
  • Define and operationalize the Product Marketing function.
  • Establish and manage content strategy (collateral+ email campaign).
  • Oversee marketing funnel along with their relevant KPIs such as CTR, CVR, and CPA.
  • Growth Marketing and Sales Enablement

  • Develop the strategy, implement, and optimize comprehensive marketing initiatives and programs that create demand for our solutions.
  • Own demand generation channels and be responsible for driving leads for the sales team to qualify and close; exercise a data-centric approach to implement metrics for measuring growth, market share, and company penetration.
  • Build an underlying growth engine that operates at the intersection of data/science, content, storytelling, and creativity.
  • Assess business requirements across segments, verticals, and channels to focus the enablement cycles in the most impactful areas in line with company objectives.
  • Build world-class enablement programs, pushing conventional wisdom on levels of engagement and efficacy of enablement sessions.
  • Measure and monitor the impact of learning initiatives and the enablement team holistically.
  • Revenue Operations

  • Develop and execute revenue operations strategies aligned with the company's overall goals and growth targets.
  • Collaborate with senior leadership to define key performance indicators (KPIs) and metrics that measure revenue generation, customer retention, and operational effectiveness.
  • Identify opportunities for revenue optimization and process improvements across departments.
  • Analyze and assess existing revenue-generating processes, identifying bottlenecks and areas for improvement.
  • Design and implement streamlined processes that enhance the efficiency of lead generation, sales operations.
  • Continuously monitor and adjust processes based on industry best practices and changing market conditions.
  • Foster strong partnerships with Sales, Marketing, Finance, and Customer Success teams to ensure alignment and seamless information flow.
  • Lead regular meetings to facilitate communication, share insights, and address operational challenges.
  • Act as a bridge between departments, promoting collaboration and a holistic approach to revenue generation.
  • Own the RevOps stack and drive the evaluation, strategic implementation, and maintenance of tools and technologies to drive efficiency, effectiveness, and scale. Create and continuously document strategic, process-driven standard operating procedures.
  • Requirements

  • Bachelor's degree in Business or Marketing required, MBA preferred.
  • Minimum 10 years of experience in product marketing.
  • 8-10 years of experience with B2B/B2C growth marketing and marketing and sales operations.
  • Familiarity with Education/Training/Certification industry highly desirable.
  • Knowledge of Hospitality/Restaurant industry a plus.
  • Experience with , Marketo and NetSuite ERP highly desirable and Testing platforms such as Litmus experience a plus.
  • Proven success building full-stack B2B marketing funnels and exceeding ROI targets.
  • Ability to develop and implement processes to scale product marketing to succeed.
  • Experience developing and optimizing lead-nurture and customer onboarding programs.
  • Ability to synthesize and troubleshoot data from multiple sources, unpack relevant insights, and make recommendations to drive meaningful growth.
  • Team player with strong cross-functional skills.
  • Highly effective organizational, time-management and priority-setting skills.
  • Highly effective people management skills; capable of acting as leader, advisor, mentor, and coach.
  • Thoughtful interpersonal and diplomacy skills.
  • Significant communication skills in written and verbal formats; showcases clear and concise manner.
  • Complex problem-solving abilities (create options, then converge).
  • Demonstrative abilities in collaborative team building and consensus.
  • Computer proficiency across MS Office including strong Excel and PowerPoint skills; ability to learn other computer software programs as needed.
  • Responsiveness to change and leads as a change agent; highly adaptable and resilient.
  • Ability to travel quarterly or as needed.


  • AbbVie North Chicago, United States

    **Company Description** · Manages multiple projects and contributes to project prioritization. Represents AbbVie on high profile partnerships and collaborations with other pharma/biotech companies and at the Joint Development Committee level driving joint decisions for the develo ...

  • Indigo Slate

    Product Director

    4 days ago


    Indigo Slate Chicago, United States

    Overview: · Indigo Slate · a Zensar Company is seeking an accomplished · Product Director · who thrives on steering the development of highly sought-after products and services for our prestigious clientele. As a key figure in our US operations, this role is pivotal in expand ...


  • The Harris Theater for Music and Dance Chicago, United States

    Department: · Production · Job Title: · Director of Production · Reports To: · Vice President of Operations & Production, General Manager · Type of Position: · Full-Time & On-Site / Hours Based on Performance & Event Schedule / Hybrid work is possible based upon Harris Theate ...


  • Harris Theater Chicago, United States

    Job Description · Job DescriptionDepartment: Production · Job Title: Director of Production · Reports To: Vice President of Operations & Production, General Manager · Type of Position: Full-Time & On-Site / Hours Based on Performance & Event Schedule / Hybrid work is possible bas ...


  • Camping World Chicago, United States

    Direct message the job poster from Camping World · Good Sam is looking for a Product Marketing Director to drive marketing initiatives and growth for our protection and emergency products. This is an exciting leadership role in a fast-growing environment, you will be an integral ...


  • American Medical Association Chicago, United States

    Director, Product Development · Chicago, IL (Hybrid) · The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care ...


  • CME Group Chicago, United States Full time

    · The Director, Product Manager - Clearing, is a key member of the CME Clearing Product Management team and is responsible for driving operational and technical excellence and maximizing value and return on investment as it relates to the Clearing Portfolio. This role must have ...


  • Hitachi Data Systems Chicago, United States

    As a Director, Product Manager - Core Products, you will set the direction, vision, and execution path throughout the product life cycle. You will be responsible for driving increased revenue, profitability, and market share, including channel improvement, new product development ...


  • Chubb Chicago, IL, United States

    Combined Insurance, a Chubb Company, is seeking a Director of Product Implementation to join our fast-paced, high energy, growing company. We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented profession ...


  • project44 Chicago, United States

    Why project44? · At project44 we're on a mission - to make supply chains work. project44 optimizes the movement of products globally, delivering better resiliency, sustainability, and value for our customers. As the supply chain connective tissue, we operate the most trusted end ...


  • Northern Impact Chicago, United States

    Overview · One of America's largest retailers is seeking a seasoned Product Marketing Director to spearhead marketing endeavors and drive growth for products. This pivotal leadership role offers an exciting opportunity within our rapidly expanding environment, positioning you as ...


  • YCharts Chicago, United States

    : · Position : Director of Product Marketing · Location: · Chicago, IL · In Office Requirement: · 1 day per week · The Company: · Building and executing a great investment strategy shouldn't require a PhD, nor a million dollar budget. It should be simple. The wealth management ...


  • Kin Insurance Chicago, IL, United States

    So, what's the role? · The Data Team's mission is to develop an industry leading, modern data stack that enables Kin to expand our competitive advantage. The team is accountable for building out the central nervous system accountable for improving customer experience and navigati ...


  • Culligan International Chicago, United States

    JOB DESCRIPTION: Director, Product Marketing · Location: Hybrid – Rosemont, IL · Overview: · An exciting role in a fast-growing environment, you will be an integral part of the marketing team—developing product positioning, messaging, and launch plans—bridging the gap between th ...


  • Joinklover Chicago, United States

    About Attain · Built for consumers and companies, alike. · In a world driven by data, we believe consumers and businesses can coexist. Our founders had a vision to empower consumers to leverage their greatest asset—their data—in exchange for modern financial services. Built wit ...


  • project44 Chicago, United States

    Why project44? · At project44 we're on a mission - to make supply chains work. project44 optimizes the movement of products globally, delivering better resiliency, sustainability, and value for our customers. As the supply chain connective tissue, we operate the most trusted end ...


  • Casechek Chicago, United States

    The Opportunity · Casechek is on a mission to innovate the implant supply chain and bring greater transparency to the cost of patient care. From procurement to payment, Casechek automates workflows for vendor supported surgical procedures. Our emergent Bill Only Solution provides ...


  • Medline Industries Chicago, IL, United States

    Medline Industries has an immediate opening for a Director of Product Management in our Dynacor product division, covering our Non-Sterile Kitting line of products This position will be based out of our downtown Chicago office at the Merchandise Mart, and will offer a hybrid mode ...


  • Publicis Media Chicago, IL, United States

    Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR , CAC 40], Publicis Media's digital-first, ...


  • Publicis Groupe Chicago, IL, United States

    Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR , CAC 40], Publicis Media's digital-first, ...