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    Social Media Manager - Los Angeles, United States - Triup, Inc

    Triup, Inc
    Triup, Inc Los Angeles, United States

    1 week ago

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    Description
    Responsibilities

    The individual in this role will manage the Company image in a cohesive way to achieve the Company's marketing goals

    This position will work with the VP of Marketing to create content across all platforms and will assist with the tracking of all social media analytics

    Ultimately, the Social Media Manager should be able to handle the Company's social media presence ensuring high levels of web traffic and guest engagement

    Oversees and manages all social media accounts and platforms, including Sprout Social, Talk Route, Instagram, TikTok, Facebook, LinkedIn, Twitter, etc

    Generates, edits, publishes and shares engaging content daily (e.g., original text, video, and photos)

    Designs posts to sustain follower's curiosity and create a buzz around the Company's menus, new products, and brands

    Communicates with followers, respond to queries in a timely manner and monitor customer reviews

    Reports online reviews and feedback from guests and followers

    Collaborates with other departments to ensure brand consistency across franchise and corporate locations

    Supports the marketing department in the panning and roll-out of company, region-wide and area-wide restaurant marketing promotions, events, and campaigns overall

    Attends grand opening events and assists the Franchising Department as needed in grand opening execution

    Designs and implements social media strategy to align with business goals; sets specific objectives and reports on ROI

    Other duties as assigned

    Qualifications

    The Social Media Manager is expected to be up to date with the latest digital technologies and social media trends, have excellent communication skills and be able to express the Company's view creatively

    Minimum of 3-5 years of Social Media marketing or Brand Manager experience required

    Excellent communication skills:
    verbal and written

    Must be able to clearly articulate goals, performance, and objectives

    Adaptable and flexible – priorities change on a daily or hourly basis, you can pivot, adjust your schedule, re-focus and thrive in a fast-paced working environment

    Excellent organizational skills and attention to detail while multi-tasking

    Ability to develop the right voice for each social media platform and Company brands, respectively

    Must have working knowledge of MS Word, MS Excel, and MS PowerPoint software, and be proficient with MAC platform

    Solid knowledge of SEO, keyword research and Google Analytics

    #J-18808-Ljbffr
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