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    Paid Media Associate - New York, United States - Yieldstreet

    Yieldstreet
    Yieldstreet New York, United States

    1 week ago

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    Description

    Job Description

    Job Description

    About the Role:

    Yieldstreet is seeking a dynamic Paid Media Associate to join our Acquisition Marketing/Growth Marketing team. In this role, you will help in the execution and strategy of how we use paid and organic media channels to drive new investor acquisition to the Yieldstreet platform. You'll be assisting in various paid channels (radio, podcasts, programmatic display, direct display, print, OOH, search, social, TV, affiliate).

    What You'll Do

    • Work alongside a dedicated internal performance marketing team at Yieldstreet, reporting to the Marketing Manager.
    • Collaborate cross-functionally with creative, data, tech, and product marketing teams to ensure well-rounded and successful campaigns.
    • Become the point person on various media partnerships, coordinating timelines to acquire assets for upcoming campaigns and building relationships across the industry.
    • Coordinate paid media campaigns, including paid social, paid ads, paid search, and display advertising.
    • Provide media planning for upcoming campaigns (including but not limited to radio, podcasts, programmatic display, direct display, print, OOH, search, social, TV, affiliate), helping determine platforms to run on, audiences to target, creative strategies to implement, and help with any current in-house platforms by optimizing and managing live media.
    • Analyze campaigns to ensure primary KPI goals are met

    What You'll Need

    • Bachelor's degree
    • 3-5 years experience in paid media. Experience in D2C technology or financial services company.
    • Agency experience is a plus.
    • Experience using SEMRush & Ahrefs
    • Strategic SEO mindset to own agency relationships
    • Experience managing SEO strategy is a plus
    • Experience working w/ Marketing agencies to strategically execute Content briefs, Backlinking, Content Syndication, etc projects. Big plus for experience leading on your own.
    • Working knowledge of a complete media mix and have experience working on a few different channels.

    About Yieldstreet

    Yieldstreet is the leading private market investment platform. We believe that private market alternatives should be a fundamental part of your portfolio. That's why we're unlocking access to make it easier than ever to get started. We partner with top-tier investment managers to provide investors with a wide range of opportunities across real estate, venture capital, private equity, art, short term notes and more. All of our offerings are curated and vetted by our team to help investors diversify away from the stock market with confidence.

    Why Yieldstreet?

    Join a team of diverse, smart, and friendly people from 8 different countries who speak a total of 17 different languages who are on a mission to make alternative investments a fundamental part of the modern portfolio. Our team is composed of successful entrepreneurs with combined exits of over $1B. We get social with each other during happy hours, exercise classes and team off sites We are a hybrid work company giving you the opportunity to connect with your peers in real time with the flexibility to work remotely a few days per week.

    What's in it for you:

    Competitive compensation packages including equity

    Health, dental & vision coverage with FSA/HSA options

    Unlimited PTO

    401k Match

    Learning and Development stipend

    Wellness credit

    Paid lunch once a week

    Commuter benefit

    Life insurance

    Sabbatical

    Summer Fridays

    Compensation:

    • HIRING SALARY RANGE: $85,000+ (Actual salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data.) Compensation package also includes a generous bonus, benefits and equity.
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