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    Digital Marketing Manager - Dallas, United States - Lucasjamestalent

    Lucasjamestalent
    Lucasjamestalent Dallas, United States

    4 days ago

    Default job background
    Description
    Digital Marketing Manager
    Located in Dallas, Five Star Global is looking for a motivated Digital Marketing Manager to join our Marketing team. The successful candidate will bring an outstanding track record of career success in the digital media/publishing industry. Our ideal candidate has proven experience in building and executing successful marketing strategies and execution through multiple channels. Selling and marketing successful events, membership groups, and media is key to the overall success of FSG. This position reports to the CEO and plays an integral role on the Leadership team in digital strategies.

    Responsibilities:
    Work with the CEO, senior leadership, and the company's teams to develop and support corporate strategy, developing new and innovative lead generation channels and digital products for new and existing verticals for continued growth across the media and conference areas of the business
    Translate strategy into the overall goals of the business that become tactical financial and operational milestones using budgets, forecasts, and effective monitoring tools
    Cost efficiently drives online traffic and presence to generate traffic for digital and email publications, membership groups, and events
    Develop best-in-class processes around tech-enabled, digital publications and create new digital products and channels
    Develop and integrate tools necessary to drive and measure performance around operating metrics (KPIs) and establish procedures that allow for corrective actions when necessary
    Perform continuous analysis and review of digital operating functions
    Lead and support the identification of cost reductions and operational improvements.
    Develop and maintain excellent relationships with internal and external stakeholders by identifying their needs and expectations and incorporating these into the operational plan
    Leverage network and drive revenue through sustained advertisement partnerships
    Work with the marketing and editorial team in writing and reviewing engaging content across multiple industries

    Qualifications:
    Bachelor's Degree in a related field, MBA a plus.
    Minimum of 5-7 years of relevant and progressive work experience in digital publishing, including other more general digital and event marketing roles
    Experience leading multiple departments with varied team members
    Strong process improvement experience a plus
    Experience in the banking/finance industry a plus, but not required
    Proficient in GA and GTM
    Must be willing to work in the Dallas office, 3+ days a week
    About Five Star Global

    Based in Dallas, Texas, Five Star Global is comprised of the Five Star Institute (FSI) and the Alliance of Merger and Acquisition Advisors (AM&AA).


    FSI
    is a national trade association supporting the U.S. residential mortgage and real estate market, through membership groups, publishing, conferences, education services, and strategic events.


    FSIadvocates on behalf of and for industry stakeholders on policy matters and interests established to protect, preserve, and promote homeownership.

    Five Star currently serves thousands of members and has an even larger readership base through its publications, DSNews & and MReport.

    Learn more at
    The

    Alliance of Merger & Acquisition Advisors

    (The Alliance) is the premier International Organization serving the educational and resource needs of the middle market M&A profession. Formed in 1998 to bring together CPAs, attorneys, and other experienced corporate financial advisors, The Alliance's 1100+ professional services firms – including some of the most highly recognized leaders in the industry—draw upon their combined transactional expertise to better serve the needs of their middle market clients worldwide. Learn more at

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