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John Grant

John Grant

Communications Strategist | Project Coordinator

Marketing / Advertising / Public Relations

Dallas, Dallas

Social


About John Grant:

Hi! My name is John Grant. I’m a strategic communications graduate from the  University of North Texas. Currently I work as an UX Outreach Coordinator  at  Cognizant supporting Google Ads. I am an organized and creative professional with a desire for growth. My work experience is in strategic communications,  project management, web/physical marketing, data analysis, and UX research.  In my spare time I enjoy hiking, photography, and 3D modeling. 

Experience

Cognizant supporting Google Ads UX

• Responsible for drafting and overseeing mass email outreaches to invite users to participate in focus groups and moderated user interviews.   

• Scheduled and coordinated meetings between participants with product researchers, often over vast time zone distances.  • Represented Google to its customers as the main POC between it and our participants. 

• Built out user screeners and surveys with advanced shortlisting logic via Qualtrics, pre-screened participants, and observed user interviews.  

Education

University of North Texas | Strategic Communications 

• Developed cohesive marketing plans and advertising campaigns.

• Used market research and conducted in-person interviews to develop personas and identify target markets. 

• Created graphical advertisements and outreach campaigns to attract consumer attention. 

• Presented campaigns to visiting advertising executives and our class   in presentations using PowerPoint.

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