- Craft comprehensive client SEO strategies ensuring alignment with their overarching goals, considering cross-channel dynamics.
- Lead the seamless execution of client SEO strategic roadmaps, balancing time, team capabilities, and agile client feedback.
- Pioneer the evolution of Rise's SEO Core Strategy
- Assist in the expansion of Rise's SEO Core Strategy and owning process improvements to your assigned SEO sub-focus
- Oversee project scopes, ensuring efficient resource allocation across the team.
- Deftly delegate tasks, while skillfully navigating any expertise or efficiency gaps.
- Guide clients through the dynamic search terrain, explaining the influence of generative AI on client outcomes.
- Help clients navigate the ever-changing search landscape with knowledge of how generative AI is impacting client performance
- Uphold an outstanding client retention track record.
- Champion direct reports, guiding them towards achieving client-centric business goals.
- Facilitate growth discussions with direct reports, nurturing their professional trajectory and well-being at Rise.
- Provide both foundational and advanced SEO training to new team members.
- Innovate, refine processes, and manage tactics to minimize potential risks within teams.
- Engage proactively with the Account Team and clients, driving organic traffic and conversion targets.
- Continuously learn about the interactions of various digital marketing channels with SEO, ensuring ongoing personal and team development.
- Minimum of 3+ years in SEO, with PPC expertise as an added advantage.
- Mastery over SEO tactics/strategies including: keyword research, landing page optimization, product categorization, navigation strategies, both internal and external link analyses, technical SEO, and Local SEO.
- Proficiency in tools like Screaming Frog, Google Search Console, Google Analytics, Semrush, Ahrefs, Moz, etc.
- Experience building and pitching a budget for desired tools.
- Foundational knowledge in HTML, CSS, and JavaScript.
- Proven track record of effectively managing large-scale SEO strategies while adhering to client objectives.
- An expert at delivering the client narrative and highly confident in speaking to the client directly
- A data-driven approach, adept at merging insights from diverse SEO research tools to craft compelling solutions for clients.
- Demonstrated experience in team management and expansion.
- Proficient in Excel with strong presentation, written, and verbal communication skills.
- Proven capability in crafting pitch decks and presenting both current and prospective business enhancement opportunities.
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Manager, SEO - Chicago, United States - Rise Interactive
Description
Overview
Rise Interactive ), a rapidly growing full service interactive advertising agency, is looking to hire a Manager, SEO in our Chicago office with a sub-focus of Ecommerce, Local or Offsite SEO. We are looking for a self-directed, detail-oriented individual who thrives in an entrepreneurial culture as we grow our quickly expanding client base.
Summary and Scope
The SEO Manager will be responsible for managing a team of up to 4 people owning multiple clients (typically 3-5). Clients may be larger accounts composed of multiple business units and stakeholders or numerous smaller accounts covering a diverse set of clients and goals. As part of this role, the SEO Manager will represent the final owner for all SEO channel strategy and client performance within their respective portfolios.
A strong candidate will be able to translate SEO objectives into business outcomes and confidently relay these results to C-Suite and senior management.
Responsibilities
Required Skills