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    Manager, Marketing - New York, United States - Dotdash Meredith

    Dotdash Meredith
    Dotdash Meredith New York, United States

    3 weeks ago

    Default job background
    Full time
    Description

    Job Description

    About Your Role

    Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy for our Home/CPG/Automotive vertical. In close partnership with the Lifestyle Sales team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Associate Director, Marketing on the Home/CPG/Automotive vertical.

    About Your Contributions:

  • Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for Home, CPG, and Automotive advertising partners
  • Vertical Strategy: Collaborate to market and package brand positioning, brand franchises, and sellable opportunities from Dotdash Meredith's world-class brands
  • Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
  • Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
  • Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed

    • About You:

  • 3 - 5 years relevant experience at a digital publisher, with a focus in pre-sales marketing; background in Home, CPG, and/or Automotive categories a plus
  • Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
  • You're an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
  • You have an understanding of digital advertising landscape, products, and trends; understanding of programmatic marketplace and SEO best practices a plus
  • You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
  • You are comfortable working in a fast paced environment

    • :

    Pay Range

    Salary: $63,000 - $90,000

    The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

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