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    Manager Media Investment Strategy Peacock - New York, United States - NBCUniversal

    NBCUniversal
    NBCUniversal New York, United States

    Found in: beBee S2 US - 2 weeks ago

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    Full time
    Description

    Job Description

    At Peacock, we know life is complicated but believe entertainment shouldn't be. We envision a more human streaming experience that embraces the entertainment you love. Backed by 100+ years of NBCUniversal legacy, we know how to entertain. We combine this legacy with an insatiable itch for innovation, embracing the data and technologies that challenge the status quo. Our team is never done obsessing over how best to deliver excellence across television, film, sports, news, and more.

    This ambition is a group effort. As challengers at heart, our secret weapon is our talented team of big thinkers, data-driven drivers of growth and innovation. We start by putting people first, embracing empathy and compassion to create a more dynamic, more fulfilling workplace and a better, more enjoyable product. As a company, we embrace the power of transparency and inclusion. We know the best idea can come from anywhere, so we're committed to creating an organization where we act as one and put ego aside. We are determined to forge the next frontier of streaming through trust, teamwork, and talent.

    The Manager will help oversee our media investment recommendations for a combination of Peacock brand/service and content/Originals campaigns and support a broad range of activities related to the management and execution of media across all channels. This position requires excellent collaboration with agency and media partners as well as multiple internal stakeholders, as you'll be a key link to all Marketing teams within Peacock to ensure media communications are planned to deliver on core business and consumer KPIs and implemented flawlessly, on time and on budget.

    You'll support the VP, to manage our media agencies in such a way to ensure that our activity is fully integrated, using econometric and other media effectiveness and campaign insights to inform the strategy and plans.

  • Collaborate with the marketing teams to produce media briefs by identifying audience groups, developing market/audience/competitor insights, budget setting and defining roles of media across the entire customer journey.
  • Serve as the main point of contact for our media agencies when it relates to media investment across all channels.
  • Input into our channel investment choices working closely with internal and external stakeholders becoming a single source of the media truth.
  • Collaborate with Media Operations and Finance on processes and workflows to ensure that invoices, IOs, and other agreements are processed in a timely and organized way.
  • Responsible for overseeing media investment management – financial management control, authorizations and invoicing, and management of media budgets including monitoring and reporting.
  • Execution of integrated marketing partnerships, in collaboration with other internal functional teams
  • Point of contact for internal business units and external media partners
  • Partner with internal and agency data and analytics teams for campaign measurement and insights for all media campaigns and brand activation initiatives, making optimizations as needed
  • Continued evaluation and assessment of media trends and landscape as well as competitive activity
  • Coordinate with internal and external stakeholders to author and present best practices, POVs, and strategic planning guidelines
  • Stand up media workflows on a new and rapidly evolving team, ensuring workflow buy-in across team and maintaining high collaboration

    Qualifications:
    Qualifications

    Basic Qualifications:

  • 5+ years of experience in media planning in either a media agency or client media role within brand awareness and direct response capacities
  • Expertise in developing data driven media strategies across paid media channels inclusive of television, radio, out-of-home, digital, social, search, programmatic, and addressable channels; working knowledge of emerging media channels
  • Proven track record of managing large media budgets
  • Detailed knowledge of the workings of all media channels, owners and agencies
  • Experience collaborating with creative teams for media plans
  • Strong communicator with the ability to build relationships with various stakeholders
  • Detail-oriented, organized and able to manage processes and simultaneous workflows
  • Curious and logical thinker with problem solving skills
  • Ability to blend quantitative analysis and creative thinking to generate insights and big ideas

    Desired Qualifications:
  • Collaborative team player with a positive attitude
  • Self-motivated, comfortable working autonomously when needed
  • Agile, able to navigate ambiguity to effectively operate in a fast paced, constantly evolving environment
  • Experience working with and managing relationships with an outside agency strongly preferred
  • Entertainment and/or direct-to-consumer industry experience with demonstrated ability to develop and drive strategic marketing plans for large, complex organizations preferred
  • Proficient in Microsoft Office (Excel, PowerPoint)

    Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

    Salary Range: $80,000 - $110,000 (bonus eligibile)

    Additional Information

    NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

    If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by emailing

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