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    Director of Product Marketing - Los Angeles, United States - OpenArc

    OpenArc
    OpenArc Los Angeles, United States

    3 weeks ago

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    Description
    OpenArc - Empowering Your Career. As a leading IT staffing firm, we are dedicated to connecting talented professionals with your ideal opportunities.

    We are currently seeking a qualified Director of Product Marketing to join our client's organization and contribute to their ongoing success.

    Job summary As Director of Product Marketing, you are a strategic thinker and exceptional communicator, with proven experience in conveying value and driving revenue from the platform.

    You are primarily responsible for product positioning, core messaging, technical content development, competitive analysis, and field enablement materials and training.


    Responsibilities:
    Serving as an expert on our platform, customer needs, and competitive landscape in order to accelerate adoption and usage
    Working with the Chief Marketing Officer and Product teams to create and educate the company on core product positioning and messaging
    Continually assessing both short-term and long-term differentiators of the platform
    Highlighting the value of the platform at all stages, from product introduction, to training and adoption, to ongoing marketing efforts
    Assessing market need /fit and adjusting market positioning accordingly
    Writing, developing and producing sales enablement tools and assets to support BDR and account executive teams in their efforts and shorten sales cycles
    Training the field organization on product and positioning in a way that can be easily understood and articulated by all team members
    Writing, developing, and implementing marketing materials and campaigns that support revenue-generating activities including presentations, demonstration scripts, product data sheets, white papers, marketing collateral, lead generation programs, blog posts, and email outreach sequences
    Working with customers to understand business requirements for translation into sales tools, and uncovering successes to create case studies
    Serving as a key spokesperson at conferences and for media and analyst relations opportunities

    Requirements:
    Product marketing experience, with deep domain experience in real-time data infrastructure software, data integration, or streaming analytics, preferably at startups
    The ability to understand complex technical features and translate into concise business language, creating crisp and compelling value propositions and messaging
    Demonstrated passion and success in supporting sales organizations and growing revenue
    Excellent communication skills (written, verbal, visual) for both internal audiences and external-facing messaging
    Strategic and self-directed
    Data-driven decisionmaker
    Hands-on experience across a broad range of martech technologies
    Excellent teaming, organizational, project management and interpersonal skills
    Management experience to build and manage a team when necessary

    At OpenArc, we prioritize your career success and strive to build exceptional technical teams for our clients. By understanding your experience and aspirations, we ensure to present you with rewarding and fulfilling opportunities.
    As an employee of OpenArc and our clients, you will be eligible to participate in a comprehensive benefits package.


    OpenArc is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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