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    Campaign Manager - San Diego, United States - Service Corporation International

    Service Corporation International
    Service Corporation International San Diego, United States

    3 weeks ago

    Default job background
    Description
    Our associates celebrate lives. We celebrate our associates.
    Consider the possibilities of joining a Great Place to Work

    Develops Campaign Programs to increase market share and conversion rates that ultimately increase lead generations, sales, and profitable revenue growth.

    Assesses market and recommends Campaigns. Develops and project manages approved Campaigns throughout life cycle. Develops, tracks, trends, and reports on Key Performance Indicators (KPI) to assess Campaign effectiveness.


    JOB

    RESPONSIBILITIES
    Develop Campaign Programs

    Assess the market demographic and industry constraints to propose appropriate Campaigns that will increase market share and profitable revenue growth.

    Develop proposals including target audience, budget, implementation timeline, program duration, KPIs, and internal or vendor resources. Leverage internal Marketing resources as appropriate. Ensures campaigns adhere to Branding standards and regulatory compliance.
    Present proposals to local, sales, and market management for review, input, and approval. Revise proposal as appropriate to obtain approval.
    Implement Campaigns
    Collaborates with internal and external resources to implement Campaigns on time and within budget. Obtain permits, insurance, products, literature, marketing materials, or similar to support campaigns. Order and schedule delivery of marketing materials, products, or resources to ensure availability.

    Develops power point and presents Campaign to internal sales associates and management teams to ensure target audience, KPIs, and sales team expectations.

    Timely, forwards campaign leads to sales management for further qualification and assessment.
    Administration
    Maintain and publish KPIs on ongoing Campaigns
    Develop and maintain a Campaign Playbook including Project Plan, KPIs, and lessons learned
    May observe sales team in order to identify areas to improve campaign execution
    Additional responsibilities as requested or assigned
    Requirements

    Education & Licenses:
    Bachelor's degree in Marketing, Communications, Funeral Sciences, or related discipline

    Experience & Knowledge:
    At least six (6) years' marketing or sales experience with progressively increasing

    responsibilities.
    At least two (2) years' marketing or campaign experience with a demonstrable record of achieving KPIs. Campaign experience may include direct mail, branding, grass roots events, seminars, affinity relationships, or similar.

    Skills & Abilities:
    Computer literate and proficient with MS Office, Word, Excel, and Power Point
    Understanding of market penetration, market demographics, campaign KPI analytics, and industry acumen
    Work Conditions
    When considering the work environment associated with this job, the following factors may apply:
    Environment - Work is both indoors and outdoors regardless of seasonal weather; p

    rofessional attire required when in contact with families
    Postures – Frequent continuous period of time sitting or standing up to 6 hours per day; frequently climbing stairs to access buildings
    Physical Demands –

    Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
    Hours – May work beyond standard hours or schedule as business needs arise
    Travel - limited amount of local and/or multiple location travel required

    Compensation:

    Salary:
    $64,480 to $65,000

    Postal Code: 92115Category (Portal Searching): Sales

    Job Location:
    US-CA - San Diego
    About Us

    Who we are. What we do.

    We are a company committed to supporting families at difficult times.

    Nowhere will you find a group of caregivers and teams more passionate about the work they do or more invested in the well-being of the families they serve.

    The Dignity Memorial

    name is a symbol of trust and a mark of excellence.

    As the largest provider of funeral, cemetery and cremation services in North America, we're dedicated to celebrating the life and legacy of every loved one with professionalism, compassion and attention to detail that is second to none.

    "SCI" refers to Service Corporation International and its affiliates.
    Equal Opportunity Employer, M/F/D/V
    SCI Shared Resources, LLC is committed to an inclusive, barrier-free recruitment and selection process.
    On request, we will seek to provide appropriate accessibility options to all applicants with disabilities.

    #J-18808-Ljbffr
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