Senior Marketing Automation Consultant - Trenton, United States - Viseven Group

Viseven Group Trenton, United States

2 weeks ago

Description

With the help of sales and account managers teams establish and develop relationships with potential clients.
Understand potential client's main goals and needs.
Ensure proper internal communication - translate client's needs into specific actions.
Provide guidance and consultancy for the clients on proper Omnichannel IT ecosystem (planforms, integration, etc.).
Provide support with strategical and tactical planning of digital marketing campaigns and customer journeys.
Design and construct Customer Journeys in Marketing Automation tools when it is needed. Or closely collaborate with other specialists on this kind of task.
Prepare complex reports on campaign results for the clients with suggestions for improvement.
Disseminate expertise within the company to help account managers and sales develop their accounts in Omnichannel-related services.

Required Skills & Knowledge:

6+ years of experience in digital marketing.
Strong knowledge in the marketing automation area.
Core understanding of how digital marketing IT ecosystem should be built and function.
Knowledge of enterprise-level Marketing Automation platforms (Salesforce marketing cloud, Adobe Campaign, Oracle Eloqua, etc.).
Experience with all core communication channels: email, SMS, messengers, webinars, social media, paid ads, etc.
Project management and marketing/digital campaign coordination and planning experience.
Strong communication and customer-oriented skills as a must.
Proactive life position and desire to constantly learn and develop.
Team player who is able to create and maintain a collaborative and inspiring work environment.
High level of autonomy in the work on the project.

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