- Execute media and influencer relations for food & beverage and hospitality/tourism brands, including identifying targets, drafting and delivering media pitches/releases, working with media on stories, signing on influencer partners, reviewing content and more
- Contribute to strategic recommendations aligned with client objectives
- Identify and develop relationships with key media and influencer targets specific to client
- Have an eye for spotting media outreach opportunities, trends; proactively share pitch angles relevant to client
- Draft original, creative media materials - from product fact sheets to media pitches
- Manage and support day-to-day account programs and anticipate client needs
- Contribute to performance reporting and assessments, own coverage logging and tracking with support from the team coordinator
- Work closely with and help mentor team coordinators
- Execute projects within timelines and budgets, tracking projects and timelines
- Potentially contribute to social media content
- Bachelor's degree in journalism, PR or communications preferred
- 1-2 + years PR or communications experience
- Strong writing skills and familiarity with drafting press releases, pitches, fact sheets, etc.
- Strong relationship builder with a growing network of influencer and media contacts
- Adept at sharing recommendations, presenting ideas, shaping stories and giving/receiving feedback
- Works collaboratively in an integrated team environment
- Highly accountable and deadline driven
- Calm and courteous under pressure
- Curious learner eager to stay on top of media and influencer marketing trends and best practices
- Competitive compensation
- Full employee benefits including medical, dental and vision, as well as alternative care
- 401K match
- Generous paid holidays and vacation
- Regular check-ins and an "Always On" approach to feedback and goal setting
- Professional development opportunities
- A positive, balanced work-life
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Account Executive - Portland, United States - Maxwell
Description
Maxwell is a 25-year-old, female-owned integrated marketing agency in Portland, Ore., serving national consumer brands in food & beverage, wellness, outdoor, hospitality and tourism. We work with marketing leaders ready to think big, embrace new opportunities and make game-changing shifts. Our integrated team includes in-house media relations experts, influencer marketers, digital natives and creatives in continual pursuit of lasting, positive change. We gravitate toward work that's socially impactful, trailblazing, collaborative, unconventional and culturally relevant. We value curiosity, working out loud, navigating together and caring big.
The Job in a Nutshell
Maxwell, an award-winning integrated marketing agency serving national purpose-driven brands, is looking for an Account Executive to join our lifestyle and natural food brand teams. Work includes driving national brand awareness, developing brand narrative, shaping successful pitches, building influencer and media relationships, and monitoring and assessing campaign performance. You'll gain exposure to new product launches, purpose-driven storytelling and consumer engagement efforts at an agency that believes good ideas can come from anywhere.
Responsibilities
Skills and Personal Qualities
What We Offer
About Us
Maxwell is a 25+-year-old, female-owned integrated marketing agency in Portland, Ore., serving national consumer brands in food & beverage, wellness, outdoor, hospitality and tourism. We offer integrated marketing solutions ranging from brand strategy and CSR storytelling to consumer activation campaigns and product launches. Our work is supported by a team of in-house media relations experts, influencer marketers, digital natives and creatives. We seek work that is socially impactful, trailblazing, collaborative, unconventional and culturally relevant. We are in continual pursuit of lasting, positive change. We value curiosity, working out loud, navigating together and caring big.
How to Apply
If you're excited by this role, but don't meet 100% of the above qualifications, you should still seriously considerapplying. Studies show that you can still be considered for a role if you meet just 50% of the role's requirements.
Please email jointheteam@ about why you're interested in the job and what makes you most qualified, with a resume and three relevant work samples.
Maxwell is an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce. We believe a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. Maxwell is actively working to strengthen efforts to better reflect the cultures of our community and the people our clients serve. We believe different values, experiences and backgrounds are not only a better representation of society, they contribute to two of our most important deliverables: fresh thinking and creativity.
