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    Assistant Manager, Retail Media - New York, United States - Boots Retail USA Inc

    Boots Retail USA Inc
    Boots Retail USA Inc New York, United States

    2 weeks ago

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    Description

    Job Description

    Job Description

    Reporting directly to the Manager, Retail Media, the Assistant Manager, Retail Media role will be responsible for the development, activation, optimization & measurement for all Retail Media across No7 Beauty's brand portfolio (No7, Soap & Glory, Botanics, Boots Ingredients). This includes leading always-on initiatives, supporting key campaign moments & building a strategic testing roadmap – all with the goal of driving new customer acquisition and sales. The ideal candidate must have experience fostering strong relationships with Retail & Commercial partners while also representing themselves to be a thought-leader for No7 Beauty Company. They must be a team player who is highly adaptable with strong initiative and the ability to handle multiple tasks simultaneously.

    Key Responsibilities:

    Media Planning & Execution

    • Create and execute data-driven marketing campaigns to drive new customer acquisition and sales. Ensure flawless delivery from start to finish.
    • Deliver on ROAS/ROI goals and manage assigned budgets.
    • Exhibits strong creative instincts to safeguard brand DNA.
    • Facilitate collaboration across Integrated Communications, Brand, and Commercial teams to craft cutting edge 360 initiatives.
    • Work lockstep with the Paid Media team to synergize activations between National & Retail Media.
    • Support the advancement of capabilities and understanding of the evolving Retail Media landscape across the organization.
    • Deploy best practices and establish guidelines for Retail Media, especially as it relates to performance, transparency, efficiency and brand safety requirements.
    • Leverage Retail Media partners and industry groups to continuously bring emerging opportunities, technologies, and platforms to enhance our recommendations and activations. Strong will to challenge the status quo for increased business impact.
    • Educate and train internal stakeholders on the evolving Retail Media landscape.

    Media Measurement & Performance

    • Manage all reporting metrics for Retail Media, inclusive of actionable insights on target audiences, creative performance, and tactical optimizations.
    • Utilize data and insights to develop a strategic testing roadmap.
    • Generate monthly and quarterly performance reports.
    • Build and share presentations and documents that effectively communicate upward and outward project performance and campaign recommendations to internal stakeholders.
    • Monitor competitor activity and identify areas of opportunity.

    A bit about you...

    • Bachelor's degree required.
    • 2+ years of relevant Retail or Commercial experience; 3+ years at Client or Agency within a high-performing digital media team.
    • Previous experience in CPG or Retail is a plus.
    • Must be a self-starter, entrepreneurial, resourceful, and comfortable working in a fast-paced team environment where self-sufficiency is essential.
    • High attention to detail with the ability to handle multiple tasks simultaneous.
    • Strong written and verbal communication and presentation skills.

    A bit about us...

    We are No7 Beauty Company, a division of Walgreens Boots Alliance, a modern consumer goods company with purpose, that combines the best of traditional companies with the vibrancy and pace of a new digital-first business. With operations in North America, Europe and Asia, we offer beauty products that consumers can trust wherever they are in the world. Since No7 launched in 1935, our iconic brand has been joined by equally strong characters in Liz Earle Beauty Company, Soap & Glory, Botanics, Sleek MakeUP and YourGoodSkin. All our brands have a deep understanding of what customers want because we're great at listening. As part of Walgreens Boots Alliance, we have the rich insight of our own retailers and thousands of beauty advisors across our stores, so we can truly get to know our consumers and better meet their every skin need. Supported and encouraged by inclusive leaders, the people that make up our global teams are the beating heart of No7 Beauty Company. They're not just passionate about beauty; it's their innate enthusiasm to innovate that sets them apart and drives them to deliver the very best for our customers. Welcome to the next generation, welcome to No7 Beauty Company.

    What we can offer you:

    We offer the chance to work in a consumer led environment with the chance to make an impact on a global scale. With a truly entrepreneurial mind-set, we recognize the importance of a diverse workforce who work collaboratively with shared values and ambition. We invest in our people by challenging you and developing you, and provide a great local reward scheme including:

    · Competitive Salary

    · Annual discretionary bonus plan

    · Employee Discounts

    Diversity and inclusion is at the centre of everything we do. We are an equal opportunity employer committed to a diverse and inclusive workforce. To learn more about our functions, explore our brands and find opportunities all over the globe please visit: .

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