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Marketing Manager
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Marketing Manager
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Marketing & Communications Manager
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Marketing & Communications Manager
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Marketing Manager #PP
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Marketing Communications Manager
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Marketing Account Manager
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Direct Market Manager
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Marketing Sales Manager
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Marketing Account Manager
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Manager, Marketing Content and Strategy
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Senior Manager, Content Marketing
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Content Marketing Manager
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Senior Manager, Marketing
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Marketing Communications Manager
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Marketing Account Manager
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Marketing Account Manager
2 weeks ago
Pinckney Hugo Group Syracuse, United StatesAccount Manager, Account Services Department · If you're looking to grow a career in marketing and advertising, PHG is a pretty great place to do it. Are you all about great account service? Knowledgeable in a range of advertising and marketing disciplines? Ready to continue to ...
Senior Demand Generation Marketing Manager - Syracuse, United States - Pendo
Description
Pendo is looking for a highly motivated and collaborative individual to join the integrated marketing team.The Demand Gen Manager is a critical member of the marketing team with ownership of the execution of marketing programs and campaigns to achieve demand goals and build/accelerate pipeline for the Pendo's sales teams.
To achieve those goals, this role will execute demand generation programs across multiple marketing channels in partnership with channel owners and will work in partnership with sales to support the health of the business.
Own the development and delivery of marketing campaigns designed to engage key targets for Pendo's ICP, partnering with sales, product marketing, marketing operations, customer, field and digital marketing.
Responsible for executing pipeline generating activities including webinars, digital marketing, account based marketing, event promotion, and follow-up campaigns to deliver meaningful demand to the revenue organization.
Continually analyze and optimize performance to ensure meaningful impact against goals.Qualifications (what You Have)
Minimum of three (3) years of experience in B2B demand generation
Experience with building out multi-channel programs including email, social, digital and web.
Scrappy and entrepreneurial attitude
A passion for creativity, testing and optimization – campaign experiments should excite you
Experience working in partnership with sales leaders and teams
A love for data and reporting. You live for the data and use it to guide your programs and spend
Fluent in marketing automation and CRM capabilities with hands-on experience (SFDC, Marketo, 6Sense a big plus)
Extraordinary organizational program management and communication skills E
The desire to roll up your sleeves, move fast and get the job done
Experience working in the SaaS industry is a plus
More About Our Team
Serious collaboration is the key to success for this role.
You'll be working cross functionally with customer marketing, field marketing, product marketing, sales, and analytics to execute on the GTM strategies and optimize all the stages of marketing.
We run our organization like an agile team.The top priority items are easily identifiable and everyone on the team rallies around those deliverables, and each other, on a regular basis.
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