- Initiates, schedules and expedites agency work in an effective and timely manner
- Coordinates the planning and execution of advertising activities, including traffic responsibilities, for clients
- Guides day-to-day development of advertising activities within approved plans; ensures that progressive stages are approved with adequate time to meet schedules
- Defines marketing plans, advertising objectives, campaigns and budgets by consulting and directing agency clients
- Takes a leadership role in brand strategy and creative development
- Coordinates with media, creative, production and the account team on the recommendations for the advertising campaign to be used
- Consults with creative, media and fellow team members to communicate client objectives and to develop alternative strategic solutions
- Submits ideas and cost estimates to client for approval
- Coordinates the development of the evaluation and analysis of advertising activities
- May negotiate proposal and budget with client, making modifications as necessary and arranging for contract signing
- Maintains confidentiality while working closely with client regarding all aspects of campaign
- Serves as liaison between client, production team and creative group as well as business units
- Reviews and approves client billing
- Uses market research information to evaluate, adjust and redirect campaign
- Generates leads and new revenue streams
- Maintains professional growth and development by continuously seeking to expand knowledge about industry trends and provides insight regarding product development
- Bachelor's degree in advertising, marketing, business or related degree required
- 2+ years of account management experience required
- Strong understanding of advertising and marketing disciplines, advertising and sales promotion programs, media advertising, direct mail, trade shows, public relations, point-of-purchase and online advertising strategies
- Computer proficiency including word processing, data entry, spreadsheets and generating reports using standard software applications
- Ability to communicate effectively, both orally and in writing
- Ability to read, write, analyze and interpret general business periodicals and professional journals
- Ability to write reports and business correspondence
- Ability to effectively present information and respond to questions from groups of managers, clients, customers and the general public
- Ability to analyze and solve problems
- Excellent organizational skills
- Excellent attention to detail
- Ability to work independently and as part of a team is a must
- Hybrid work – split your week between working in our office or at home
- Generous PTO policy, including flex time
- Paid parental leave
- Medical, vision, dental benefits
- Resources for savings and investments such as our 401(k) plan with company match
- Company-sponsored events and swag
- Dog friendly work environment
- Opportunities to learn, develop, network, and connect
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Marketing Account Manager - Syracuse, United States - Pinckney Hugo Group, LLC
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Description
Job Description
Job DescriptionAccount Manager, Account Services Department
If you're looking to grow a career in marketing and advertising, PHG is a pretty great place to do it. Are you all about great account service? Knowledgeable in a range of advertising and marketing disciplines? Ready to continue to build on your skills as a marketer and become a trusted resource for key agency clients? If you answered "uh-huh," "yup" or better yet, "oh, heck yes" to any of these questions, we want you on our account management team.
In your role as an Account Manager, you'll help define marketing plans, advertising objectives, campaigns and budgets by consulting and directing agency clients. You'll be a day-to-day contact for your clients and work with an Account Director and other team members across the agency to do big things for clients while keeping everyone on strategy and on deadline.
Under the guidance of senior-level account team members, our Account Managers help coordinate the planning and execution of projects and campaigns for our clients. You'll regularly attend meetings and calls with clients, communicate information and objectives with internal teams, and assist in the preparation of proposals and budgets. As you grow in your role, your responsibilities and opportunities will grow too.
Responsibilities
Ideal Experience
Ideal Skills/Qualifications
WHY WE'RE HIRING?
The short answer? We're looking to keep a good thing going. An independently owned full-service marketing agency, Pinckney Hugo Group has grown consistently over the past 20 or so years.
We've created bigger and better work, added to our capabilities and expanded to serve a wider range of regional, national and international clients. It's all happened because we've been able to bring in incredibly talented and dedicated people to help build something special. And because we don't plan on slowing down anytime soon, we're posting career opportunities like this one.
WHY PHG?
For starters, you'll have the chance to work on some of the biggest brands and most exciting projects in the world — all from right here in Upstate New York, and in some cases, from the comfort of your home.
You'll be challenged, but you'll never be on your own. What we offer takes a full team. And we're just that — a team. A group of complementary talents that, when unleashed together, can do anything we set our minds to.
Some of our comprehensive and competitive benefits include:
Base Salary Range: $55k-$70k
OUR HIRING PHILOSOPHY
At Pinckney Hugo Group, we believe that diversity improves our agency and helps us to better serve our clients by offering different views, perspectives and experiences. We are committed to creating a diverse environment and team, and aspire to better reflect the brands and people we serve. We strongly encourage people of color, members of the LGBTQAI+ community, people with disabilities and other underrepresented groups to apply to join our team. No matter who you are, you'll find opportunity here. We'll empower you to work on amazing brands with incredible teams, all while giving you the space you need to make this time whatever you want it to be. Apply today and explore all the ways you can grow with us. You'll be glad you did — and we will too.
We'd like to know more about you and why you're interested in PHG. Please be sure to include a cover letter with your resume submission.
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