- Develop and execute strategic marketing plans to drive product adoption and revenue growth
- Create compelling product messaging, positioning, and value propositions that resonate with target customers
- Collaborate with product management to conduct market research, competitive analysis, and customer insights to inform marketing strategies
- Create marketing collateral, sales enablement materials, and product documentation to support product launches and ongoing marketing efforts
- Work closely with the sales team to develop effective sales tools, training materials, and go-to-market strategies
- Drive the development and execution of marketing campaigns, including email marketing, content marketing, social media marketing, and events
- Track and analyze marketing metrics to measure the effectiveness of marketing initiatives and make data-driven decisions
- Stay up-to-date with market trends, industry best practices, and customer needs to drive innovative marketing strategies
- Bachelor's degree in marketing, business, or a related field
- 3+ years of experience in product marketing or related roles
- Strong understanding of marketing principles and best practices
- Excellent written and verbal communication skills, with the ability to effectively communicate complex concepts to both technical and non-technical audiences
- Experience in software product marketing is strongly preferred
- Proven track record of successfully launching and marketing products
- Ability to work both remotely and on-site at our Egypt headquarters
- Strong analytical skills and ability to interpret data and market trends
- Ability to thrive in a fast-paced, dynamic, and collaborative environment
- Experience working with cross-functional teams and managing multiple projects simultaneously
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Product Marketing Manager - Irvine, United States - Curenta
Description
Job Overview:Curenta is seeking a skilled and strategic Product Marketing Manager to join our team. As a Product Marketing Manager, you will play a key role in driving the success of our products by developing and executing effective marketing strategies. You will collaborate closely with cross-functional teams, including product management, sales, and design, to ensure the successful launch and ongoing promotion of our products. This is a hybrid position that entails working both remotely and on-site.
Product Marketing Manager, Responsibilities:
Why Join Curenta?
Work on cutting-edge AI and B2B technologies: We are at the forefront of AI and B2B innovation. Our employees have the opportunity to work on the latest and greatest technologies, and to make a real impact on the world.
Work with some of the best minds in the industry: You will be part of a team of highly motivated and talented people who are passionate about making a difference. You will have the chance to learn from some of the best minds in the industry.
Supportive and collaborative work environment: We believe in creating a supportive and collaborative work environment where our employees can thrive.
Competitive salary and benefits package: We offer a competitive salary [$96,000 to $110,000 annual gross salary] and benefits package to our employees [i.e. Health Insurance, Dental, Vision and 401(k)]