- Work alongside Sales, Integrated Marketing, Branded Content, Social Strategy and Influencer teams to brainstorm and build strategic media plans based on advertiser objectives and KPIs
- Maintain a deep understanding of Future's fashion, beauty, and home's business offerings, rate card and site capabilities
- Build media plans that range across scalable budgets that include (but are not limited to) native content, social media, display media, influencer, experiential, etc.
- Support Sales team in client and deal management throughout pre-sale process, responding to client needs surrounding budget changes, media plan revisions, marketplace/ site information and benchmarks
- Support in packaging new opportunities to bring to market
- Possess strong written and verbal communication skills and ability to use sales tactics to carry client communication from RFP through deal close
- Possess intimate knowledge of client(s) business/brand, competitive environment, industry trends, and their overall marketing plans/goals
- Manage the Insertion Order process with client/agency and internally, ensuring accuracy from a financial, legal and delivery standpoint
- Work closely with Ad Operations team to plan campaigns based on site capabilities and inventory
- Understand marketplace dynamics and become industry expert
- Bachelor's Degree
- 4-5+ years experience in media planning/account management
- Experience in building media plans required
- Proficiency in CRM (i.e. Salesforce) and OMS (i.e. OP1)
- Understanding of rates types and performance metrics within digital media landscape
- Experience working with planning for native content a plus
- Must be extremely detail oriented with exceptional organizational skills
- Excellent communication skills
- Knowledge of ad specs and 3rd party tracking capabilities required
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Senior Pre-Sale Media Planner - New York, United States - Future Publishing
Description
Job Description
Job DescriptionAre you a media planning expert who is also passionate about the latest innovations in advertising? Are you motivated to find the most optimized, strategic media package for client KPIs in the fashion, beauty, gaming and tech categories? If so, we want to hear from you
What you'll be doing...
As a Senior Planner within the Media Planning team, you will be a key player in building strategic media plans, leveraging your knowledge around ad products, rate types, pricing and packaging, and interpreting internal rate cards, while meeting the demands of category-specific RFP proposals in collaboration with sales and creative counterparts.
This is a client facing role, with an overarching goal to retain and win new business by designing smart, efficient, successful campaigns through media planning, as well as build strong client relationships in the pre-sale cycle of our business.
Experience that will put you ahead of the curve...
What's in it for you...
We have a number of awesome perks available to our staff. We offer huge opportunities to learn and develop, whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues. We have a fantastic culture where we really do care about our people and want everyone to succeed. Varied roles mean you're not pigeonholed into one finite area but get the opportunity to develop a wide range of skills and experience.
Additional benefits include health Insurance; ranging from medical to dental and even vision care,
401k match and monthly munchies, bagel Fridays, fresh fruit & snacks and coffee and tea on tap.
And to top it all off, not only do we offer unlimited holiday because we trust you to manage your workload and time but we also offer a share in our success whereby every colleague is eligible to join our profit pool bonus scheme - if Future hits their performance targets all colleagues may receive a bonus.
Internal job family level C6
Please note, the salary range for this position is $75,000 - $80,000
This is a Hybrid role from our New York office, working three days from the office, two from home.
Who are we...
We're Future. We're 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. We've got ambitious plans that build on our growth momentum and unlock new opportunities and we're looking for talented people who want to be a part of it.
Our Future, Our Responsibility - Inclusion and Diversity at Future
We have a voice and we're going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We're an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness.
Please let us know if you need any reasonable adjustments made so we can give you the best experience
Find out more about Our Future, Our Responsibility on our website.
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