- Lead development of and execution of account-specific strategies that improves customer engagement and account management throughout the patient journey, focusing on improved customer experience and access
- Create and develop extensive business plans for internal stakeholders incorporating customer and market insights to make data driven decisions; demonstrating executive level interpretation of data to ensure decisions are derived based on strong analytical rigor and deep understanding of market and customer dynamics
- Conduct discussions with organizational leadership, including C-level, Administration, and key formulary decision makers to address formulary decisions regarding Lundbeck products
- Identify innovative opportunities and compliant ways to advance partnerships
- Work closely with the Brand team to ensure account-specific strategies, tactics and messaging are aligned with core brand strategy
- In collaboration with Payer Account team, discuss payer coverage policies and system protocols with key stakeholders within Health Systems/IDNs, bringing in Field Reimbursement support when appropriate
- Collaborating with cross-functional partners, create customer-centric education materials to support customer ecosystem-specific discussions focused on improving patient experience in partnership with compliance, PARC, etc.
- Build and support integration of treatment journey solutions and resources that support brand strategy and positive patient initiation experience
- Lead aspects of evolution of customer experience strategy; supports pull-through via sales meetings, promotional materials (including digital resources), non-personal promotion and direct to sales force communications as appropriate.
- Attend relevant congresses to capture actionable insights from the customer experience lens
- Ensures all Strategic Account projects are compliant and have obtained necessary approvals through the appropriate Legal, Compliance, and material review processes
- The position will be a field-based role.
- Lead interactions with Brand team members including other functional areas (Customer Engagement Team, Patient Acquisition/Support, Payer Account Directors and Field Access Specialists, Trade and Distribution, Medical, Regulatory, Training, Market Research, Analytics) building consensus/buy-in/approvals among these team members on programs, insights, and engagement strategy
- Coordinate with Medical to create a unified vision for compliant cross-functional planning for Strategic Accounts
- Collaborate with Market Access teams to understand the impact of channel and access strategy and associated content, as well as national accounts strategy; share insights and recommendations with the Market Access organization to identify areas of opportunity to improve access to Lundbeck products
- Align account-specific strategies with other operational functions (e.g., Medical, Customer Engagement, and Marketing) to support a broad customer engagement strategy as well as appropriate product access and coverage for Lundbeck products
- Accredited Bachelor's Degree
- 7+ years sales, marketing or other relevant commercial or analytical experience
- 4+ years of Account Management, Marketing, or Sales Management experience with sophisticated matrix customers in any or all the following areas: LTC, GPOs, Key Accounts, IDNs / Health Systems, Government, Academic Institutions, Managed Care and/or National Trade Accounts, with a proven track record of success
- Excellent communication, presentation, and interpersonal skills along with an ability to influence both within and outside the organization
- Ability to work with multiple internal cross-functional teams and successfully manage multiple projects simultaneously
- Previous buy and bill experience
- Proven track record of success with understanding behavior changes that drive decisions, problem-solving, and decision-making capabilities
- Strategic Thinking - strong strategic thinker, able to assess a range of variables including market trends and opportunities, competition, specific customer barriers, etc. to craft strong near and longer-term Customer strategies.
- Strong analytical skills combined with a strong market orientation to identify breakthrough opportunities that translate into pragmatic operational plans. Demonstrated ability to take data and formulate a strategy for Lundbeck products to compete successfully
- Ability to work collaboratively in a fast-paced, high energy organization
- High level of integrity and adherence to all compliance guidelines
- Proficiency in Microsoft Office Products, namely Word, Excel, and PowerPoint
- Must live within 100 miles of territory boundaries
- Driving is an essential duty of this job; must have a valid driver's license with a safe driving record that meets company requirements.
- The role is part of Lundbeck's Vehicle Fleet Stipend Program and requires business use of a personal vehicle. More information on the stipend program can be found here.
- MBA or master's degree
- People leadership experience with direct reports in pharma marketing, sales, or a related pharma commercial function
- Rare disease or biologics infusion experience
- Pharmaceutical / medical / healthcare product brand marketing or other commercial leadership experience, including prior experience with US Consumer and/or HCP Marketing (specifically to infusion biologics a plus)
- Patient Support / HUB experience
- Experience and knowledge within the area of neurology and migraine
- Pharmaceutical sales and/or sales training experience
- Knowledge of the AMA, ACCME, PhRMA and FDA regulations associated with promotion and industry-supported scientific education activities
- Willingness/Ability to travel approximately 50% domestically. International travel may be required.
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Strategic Account Leader - Philadelphia, United States - Lundbeck
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Description
Do you want to join a team where the mission is meaningful, the challenges are complex, and you can directly see the results of your hard work? At Lundbeck, we are tirelessly dedicated to restoring brain health, so every person can be their best. Inspired and driven by our purpose, we are the only global biopharmaceutical company focused solely on brain diseases. We have a robust and innovative pipeline, bringing forward transformative therapies to address unmet needs in neurology and psychiatry. Join us on our journey of growth
Territory: North Atlantic
Target cities for territory include Cleveland, Columbus, and Cincinnati, OH, Pittsburgh and Philadelphia, PA and Washington DC - will consider candidates who live within 100 miles of territory boundaries with access to a major airport. Territory boundaries include: Ohio, Pennsylvania and District of Columbia
The Strategic Account Leader (SAL) will work to build a best-in-class customer experience with Lundbeck products for our customers. They will partner with internal cross-functional stakeholders (e.g., Customer Engagement, Patient Acquisition, Market Access, Marketing teams, and Medical) to develop and implement strategies for Lundbeck products to maximize product access and improve patient outcomes. The SAL will create, implement, and monitor strategy for identified strategic accounts (e.g., health systems, IDNs, academic institutions, fellowship programs). The key external stakeholders for this role may include organizational leadership C-Suite roles (CEO, CFO, CBO), VP Finance, VP Clinical Ops, Specialty Pharmacy, Outreach Coordinator, Infusion Site Directors / Enrollers, Patient Access Managers, and the Reimbursement Teams.
ESSENTIAL FUNCTIONS:
Customer Engagement Strategy, Execution and Pull-Through
Cross-Functional Collaboration and Influence
REQUIRED EDUCATION, EXPERIENCE and SKILLS:
PREFERRED EDUCATION, EXPERIENCE and SKILLS:
TRAVEL
The range displayed is a national range, and if selected for this role, may vary based on various factors such as the candidate's geographical location, qualifications, skills, competencies and proficiency for the role. Salary Pay Range: $200,000 - $230,000 and eligibility for a 20% bonus target based on company and individual performance, and eligibility to participate in the company's long-term incentive plan. Benefits for this position include flexible paid time off (PTO), health benefits to include Medical, Dental and Vision, and company match 401k. Additional benefits information can be found on our site. Applications accepted on an ongoing basis. #LI-LM1, #LI-Remote
Why Lundbeck
Lundbeck offers a robust and comprehensive benefits package to help employees live well and protect their health, family, and everyday life. Information regarding our benefit offering can be found on the U.S. career site.
Lundbeck is committed to working with and providing reasonable accommodations to disabled veterans and other individuals with disabilities during our employment application process. If, because of a disability, you need a reasonable accommodation for any part of the application process, please visit the U.S. career site.
Lundbeck is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status, and any other characteristic protected by law, rule, or regulation. Lundbeck participates in E-Verify.
About Lundbeck
Lundbeck is a biopharmaceutical company focused exclusively on neuroscience, with more than 70 years of experience in improving the lives of people with neurological and psychiatric diseases.
As a focused innovator, we strive for our research and development programs to tackle some of the most complex challenges. We develop transformative medicines targeting people for whom there are few, if any, treatment options.
Our goal is to create long-term value and make a positive contribution to people and societies, everywhere we operate. We are committed to fighting stigma and discrimination, and we act to improve health equity for the people we serve and the communities we are part of.
About Lundbeck
Lundbeck is a biopharmaceutical company focused exclusively on neuroscience, with more than 70 years of experience in improving the lives of people with neurological and psychiatric diseases.
As a focused innovator, we strive for our research and development programs to tackle some of the most complex challenges. We develop transformative medicines targeting people for whom there are few, if any, treatment options.
Our goal is to create long-term value and make a positive contribution to people and societies, everywhere we operate. We are committed to fighting stigma and discrimination, and we act to improve health equity for the people we serve and the communities we are part of.