-
Market President
6 days ago
Stratum Med, Inc Boston, United StatesAbout Navvis · Founded in 2004, Navvis is a population health organization that has continually grown due to their vision and commitment to delivering seamless, high-performing and aligned provider networks, care coordination, and value-base care models.They value partnership wit ...
-
Vice President of Marketing
1 week ago
Vendr Boston, United StatesAbout Vendr · Vendr is forever changing how companies buy and renew SaaS. With over $2 billion in SaaS purchases across 2,300+ suppliers, the Vendr SaaS buying platform enables the world's fastest-growing companies to purchase SaaS, without friction and at a fair price. Headquart ...
-
Vice President Marketing
1 week ago
FarmboxRx Boston, United StatesJob Title: · VP of Marketing · Department: · Marketing · Reports To: COO · FLSA Status: Exempt · Prepared By: Human Resources · Prepared Date: 04/17/2024 · FarmboxRx is an engagement and technology company that breaks down barriers to health equity through nutrition and h ...
-
Vice President Marketing
4 days ago
FarmboxRx Boston, United StatesJob Title: · VP of Marketing · Department: · Marketing · Reports To: COO · FLSA Status: Exempt · Prepared By: Human Resources · Prepared Date: 04/17/2024 · FarmboxRx is an engagement and technology company that breaks down barriers to health equity through nutrition and health l ...
-
Emerson College Boston, United StatesEmerson College invites applications and nominations for the position of Vice President for Marketing and Communications. Reporting to Emersons new President, Dr. Jay M. Bernhardt,the Vice President is responsible for telling Emersons unique story to the world, strategically buil ...
-
Emerson College Boston, United StatesEmerson College invites applications and nominations for the position of Vice President for Marketing and Communications. Reporting to Emersons new President, Dr. Jay M. Bernhardt,the Vice President is responsible for telling Emersons unique story to the world, strategically buil ...
-
Massachusetts Clean Energy Center Boston, MA, US, United StatesJob Type: Full-time · Pay: $125,000 - $135,000 per year, dependent on experience and education · Benefits: 457b plan and matching; Medical coverage and 100% deductible coverage through HRA; Dental coverage; Vision coverage; Life insurance; Paid time off; Parental leave; Tuition R ...
-
Assistant Vice President, Marketing
1 week ago
Berkshire Residential Investments Boston, United StatesCompany OverviewBerkshire Residential Investments is a people-first real estate investment company who values not only the impact we make as a company, but the time we spend together in our high-performing teams. We value individual skills and perspectives to allow us to best ser ...
-
Assistant Vice President, Marketing
1 day ago
Berkshire Residential Investments Boston, United StatesCompany Overview · Berkshire Residential Investments is a people-first real estate investment company who values not only the impact we make as a company, but the time we spend together in our high-performing teams. We value individual skills and perspectives to allow us to best ...
-
Vice President of Brand Marketing
4 days ago
Life is Good Boston, United StatesHello · We're glad you're here. · We've got an inspiring story to tell and a growing brand focused on improving the lives of millions. You have the storytelling, partnership, and creative know-how to fuel the growth of our community, business, and brand. · We're innovative, fo ...
-
Vice President, Marketing Services
1 week ago
Verndale Boston, United StatesAbout the Vice President, Marketing Services Position · At Verndale, we guide our clients to create more human experiences, for a digital world. We combine award-winning digital expertise, with an intimate understanding of people's behavior, to inspire, design and build connecti ...
-
Vice president product marketing
1 week ago
Brightcove Boston, United StatesFull job description · Position Overview · Reporting directly to the Chief Marketing Officer, the Vice President of Product Marketing will spearhead the leadership and development of a high-performing team dedicated to all facets of Product Marketing globally for Brightcove. Thi ...
-
Vice President, Marketing Services
1 week ago
Verndale Boston, United StatesAbout the Vice President, Marketing Services Position · At Verndale, we guide our clients to create more human experiences, for a digital world. We combine award-winning digital expertise, with an intimate understanding of people's behavior, to inspire, design and build connecti ...
-
Vice President of Brand Marketing
1 week ago
The Life is Good Company Boston, United StatesHello · We're glad you're here. · We've got an inspiring story to tell and a growing brand focused on improving the lives of millions. You have the storytelling, partnership, and creative know-how to fuel the growth of our community, business, and brand. · We're innovative, focu ...
-
Vice President, Product Marketing
6 days ago
Brightcove Boston, United StatesReporting directly to the Chief Marketing Officer, the Vice President of Product Marketing will spearhead the leadership and development of a high-performing team dedicated to all facets of Product Marketing globally for Brightcove. This includes defining product positioning, cra ...
-
Simmons University Boston, United StatesJOB SUMMARYThe Assistant Vice President (AVP) of Marketing and University Brand plays a critical role in enhancing the reputation of Simmons University with the goal of attracting students, faculty and donors. Reporting to the VP, Chief Marketing, Enrollment and Communications Of ...
-
Simmons University Boston, United StatesJOB SUMMARY · The Assistant Vice President (AVP) of Marketing and University Brand plays a critical role in enhancing the reputation of Simmons University with the goal of attracting students, faculty and donors. Reporting to the VP, Chief Marketing, Enrollment and Communication ...
-
Vice President Product Marketing, Prequel
1 week ago
Crossover for Work Boston, United StatesCrossover is the world's #1 source of full-time remote jobs. Our clients offer top-tier pay for top-tier talent. We're recruiting this role for our client, Prequel. Have you got what it takes? · Are you a trailblazing marketer with a fire for revolutionizing education? If you th ...
-
Black Marketers Association of America (BMAA) Boston, United StatesJob Description · Emerson College invites applications and nominations for the position of Vice President for Marketing and Communications. Reporting to Emerson's new President, Dr. Jay M. Bernhardt, the Vice President is responsible for telling Emerson's unique story to the wor ...
-
Black Marketers Association of America (BMAA) Boston, United StatesJob Description · Emerson College invites applications and nominations for the position of Vice President for Marketing and Communications. Reporting to Emerson's new President,Dr. Jay M. Bernhardt, the Vice President is responsible for telling Emerson's unique story to the world ...
Vice President Marketing - Boston, United States - CareQuest Institute for Oral Health
1 week ago
Description
The Vice President, Marketing will support the mission of the Enterprise (CareQuest Institute and CareQuest Innovation Partners) and be responsible for advancing and managing the organization's external image, outreach, and engagement through the areas of Brand Marketing, Content & Communications, and Digital & Social Media.
The VP, Marketing will be responsible for designing and implementing an inclusive, forward-thinking strategy to help lead the organization in its next phase of work to create an accessible, equitable, and integrated oral health system.
This position will provide leadership and vision in how the organization best integrates its messaging to various audiences and creates clear, logical pathways for stakeholders across the health care landscape — all while staying consistent with the values of the organization.
The VP, Marketing will be responsible for understanding the needs of various audiences, including the ability to scan both the organization and the surrounding community environments to position the Enterprise as a leader in its field.
They will also deliver competitive market intelligence that support the design and implementation of essential marketing strategies and tactics.The VP will play a key leadership role, serve as a member of the Senior Leadership Team, and collaborate with other senior leaders to develop long-range strategic plans, programs, policies, and product offerings to realize the strategic vision and mission of the Enterprise.
They will also lead and manage a marketing team that provides strategic guidance and support across the Enterprise.Additionally, this role will work across the Enterprise to ensure the brand is optimized for leadership and awareness across the health care landscape.
PRIMARY JOB RESPONSIBILITIES:
Provide strategic leadership and execution of the branding, promotion, communications, and advertising functions associated with all priorities.
Oversee deployment and execution of content strategy to achieve Enterprise business goals.
Develop and communicate the Enterprise's unique value proposition to stakeholders, including grantees, strategic partners, providers, policymakers, and other members of the oral health community.
Own the Enterprise's innovative and creative digital marketing initiatives across all functions and platforms, including but not limited to SEO, web, mobile and social media.
Develop integrated and cohesive marketing plans and strategies to achieve business goals.Define, measure, and track marketing metrics and KPIs to assess effectiveness of initiatives and make data-driven decisions for optimization.
Determine the appropriate marketing mix between advertising, market research, and other initiatives; collaborate across departments to prioritize and resource marketing initiatives.
Partner closely with the VP, Public Affairs on internal and corporate communications and public relations.Maintain consistent and professional brand identity throughout the Enterprise in collaboration with the marketing team, graphic designers, agencies, and consultants.
Conduct and provide research and go-to market strategies for new audiences, products, and markets.Coordinate the design, production, and distribution of collateral materials.
Identify opportunities for strategic relationships with external vendor partners (e.g., advertising agency, design firms, and other strategic partners to increase reach and effectiveness).
Oversee the department's budget and fiscal responsibilities.Other duties as needed or required.
JOB QUALIFICATIONS:
Required:
Bachelor's degree required; MBA or relevant graduate degree is preferred.
A seasoned business professional with 10 + years' work experience developing and executing integrated marketing and communications programs.
Management/supervisory experience, 10+ years.
knowledge of the dental services industry and health care industry highly desirable.
Expert digital knowledge, including web, mobile, and social media; experience working in digital development and applying digital best practices.
Ability to understand, create, and articulate a compelling value proposition for the appropriate products and services that meet business goals of key customers.
Previous experience in leading a marketing and/or communications function, including experience with branding, advertising, and media.Experience developing go-to-market strategies for new businesses, products, and markets.
Strong analytical capabilities and ability to both obtain and effectively leverage market research.
Strong general business acumen.
Ability to develop and lead strategic marketing initiatives by effectively navigating corporate-wide leadership buy-in and participation.
Superior written, verbal, and interpersonal communication skills, with the ability to effectively communicate and interact with all levels of people within the organization in a positive and influential manner.
Experienced in state-of-the-art marketing methods and technologies, including web-based tools and social media.Experienced strategist and a tactician that can roll up their sleeves and execute.
Ability to effortlessly develop relationships with both internal and external teams and stakeholders.
Ability to identify top talent as well as develop and lead a diverse and sophisticated marketing team.
Ability to lead a remote team.
Expert level proficiency with Microsoft Office Suite.
Strong oral and presentation skills honed for executive stakeholders.
Strong leadership/ and influencer skills.
Ability to handle multiple projects and priorities concurrently.
Ability to work effectively both independently, part of a team, and with multi-disciplinary stakeholders.
Energetic and resourceful.
Organized and attentive to details and deadlines.
Experience working with graphic designers and printers.
Familiarity with all broad and direct communications media.
Experience working with senior management.
Ability to work overtime as needed or required.
Attends additional training as requested/deemed necessary
PHYSICAL DEMANDS:
Incumbent must be able to communicate effectively.
Manual dexterity and sitting is required in carrying out position own position responsibilities (i.e. use of personal computer).
Ability to travel or move about within and outside serviced facilities required.
Incumbent works primarily in either a private or shared office environment.
#J-18808-Ljbffr
&v=024){kind=logo}