Jobs
>
Dallas

    Brand Manager - Dallas, United States - CWS Apartment Homes

    CWS Apartment Homes
    CWS Apartment Homes Dallas, United States

    10 hours ago

    Default job background
    Description


    As a Brand Manager at CWS, the primary responsibility is to shape and strengthen the brand identity and market presence of 105 properties and our parent brand.

    You will lead the creative direction and oversee the development of branding across all marketing channels, collaborating with diverse teams to craft comprehensive brand strategies and maintain a consistent, compelling brand message that deeply connects with our intended audience.


    Our expectations are for you to:
    Align with and positively influence the CWS Culture.
    As a team member, embody and promote the CWS Purpose and Values.
    Cultivate a collaborative and inclusive marketing team environment that reflects and enhances our company's culture.
    Safeguard and evolve the portfolio's brand identity.

    Continuously monitor and ensure the consistent application of visual brand elements, such as logos, color schemes, and typography, across all marketing material and properties within the portfolio.

    Collaborate with marketing team to refine and amplify brand messaging, ensuring it effectively communicates the unique value propositions to potential clients.

    Conduct regular analysis to identify industry trends and benchmark our branding efforts, proactively adapting strategies to maintain a competitive edge in the market.

    Provide creative direction for advertising and marketing campaigns, maintaining brand consistency in collaboration with design and content.
    Lead brainstorming sessions and creative workshops with marketing team to develop innovative campaign concepts that align with company's objectives.
    Define and communicate compelling creative visions that resonates with the organization's goals and targeted audience.
    Plan, execute and deliver high-quality creative projects on time and within budget requirements.

    As the Brand Manager you will own the visuals, copy, and multimedia elements to these campaigns to ensure they adhere to our brand guidelines and convey a cohesive brand message.

    Continuously monitor the performance of advertising and marketing campaigns, analyzing key performance indicators to assess their effectiveness. Use data-driven insights to make strategic adjustments, optimizing campaigns for improved outcomes and alignment with brand objectives.
    Foster productive collaborations both internally with cross-functional teams and externally with agency partners, suppliers, and industry influencers.
    Cultivate and nurture relationships with external creative agencies, freelancers, and collaborators.
    Manage all external multimedia marketing projects.
    Stay up-to-date with industry trends, emerging creative technologies, and design innovations to maintain a competitive edge in the market.
    Collaborate with various departments to align marketing strategies with overall business objectives.
    Qualities
    Impeccable judgement and ability to make sound decisions in a fast-paced, dynamic setting
    Optimistic and encouraging mindset
    High emotional intelligence
    Excellent oral and written communicator
    Skilled presenter
    Active listener
    Flexible and adaptable
    Creative problem-solver
    Requirements
    Four-year Bachelor's degree required in marketing, graphic design, business administration, or related field.
    5+ years of relevant experience in brand management
    Proven experience in market research, advertising, and product management
    Design and copywriting skills to create compelling advertising for various marketing mediums
    Well-versed in digital marketing strategies, including social media, online advertising, and e-commerce.
    Three professional references
    Experience interacting effectively with team members at all levels of an organization.

    This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee.

    The above statements are intended to describe the general nature and level of work being performed.

    CWS Purpose:
    "Enhancing Lives the CWS Way"

    CWS Values:
    Honoring Our Word. Do what you say you will do.
    Employ thoughtful and careful consideration when making a commitment.
    Take ownership of your commitment.
    Follow through on promises consistently.
    Ethical Dealings are Paramount. Do the right thing all the time, every time.
    Be open and honest in all situations, especially when it's difficult to be so.
    Respect confidentiality and protect privacy.
    Put other employees, residents, and investors before yourself.
    Charge fair and appropriate fees to our investors.
    A Respect for People Treat others the way you want to be treated.
    Use honest, thoughtful, and specific communication.
    Be responsible for how you are heard.
    Be transparent and inclusive.
    Share information timely and consistently.
    Have empathy — search for the truth and be intentionally slow to understand.
    Requirement for Profitability and Sustainability
    Bring value to our employees, residents and investors in a company designed for the long term.
    Promote mindful spending.
    Be forward thinking.
    Grow with courage.
    Be team oriented.
    A Demand for Excellence with a Sense of Urgency
    Be intentional. Be accurate. Be timely. CARE.
    Go above and beyond.
    Hold yourself and each other accountable.
    Inspect what you expect.
    Communicate what matters most.
    Delight the customer.
    About Us

    Who We Are

    We are honored to be recognized as a multi-award winning organization, including one of the Best Places to Work in Multifamily Housing.

    At CWS, we recognize these awards are won because our greatest asset is our people.

    CWS' competitive advantage is to hire leaders with qualities which allow them to successfully interact with colleagues and others in the workplace and beyond.

    At the heart of CWS is our volunteer program, BRIDGE.

    This program was designed to provide employees with the opportunity to give back to their local communities through volunteerism and community involvement.

    BRIDGE is employee-directed, affording each the opportunity to find their own passion within their community.
    What We Do
    Since 1969, CWS has delivered exceptional living experiences for our customers.

    Over the years, our company has expanded and we're proud to serve more than 60,000 residents and 800 team members across the country.

    We believe our success is a product of staying true to who we were at the onset. As a result, our daily actions are designed to deliver on our purpose of "Enhancing Lives the CWS Way"
    What We Believe

    Through "Enhancing Lives the CWS Way," our five core values we embody are: Honoring Our Word, Ethical Dealings are Paramount, A Respect for People, Requirement for Profitability and Sustainability, A Demand for Excellence with a Sense of Urgency.

    #J-18808-Ljbffr
  • Local Favorite Restaurants

    Brand Manager

    3 weeks ago

    Local Favorite Restaurants Dallas, United States

    As a Brand Manager at Local Favorite Restaurants, you are invited to join a dynamic team where you will lead our marketing efforts across various channels to enhance brand recognition and drive business growth. This position is ideal for someone looking for an active support role ...

  • The Infinite Agency

    Brand Manager

    1 week ago

    The Infinite Agency Dallas, United States

    OVERVIEW · The Brand Manager is responsible for all day-to-day aspects of an account including owning/building key client relationships, developing advertising strategies, developing multi-touch personalized and dynamic communications programs, leading teams of subject matter exp ...

  • Sunoco LP

    Manager, Branding

    2 weeks ago

    Sunoco LP Dallas, United States

    Sunoco LP spends approximately $100MM per year in capital for new business opportunities and renewals.A significant portion of these dollars are dedicated to branding and image work at new or renewing locations.This position will be responsible for building and leading a dynamic ...

  • Compass Group Poland Sp. z o.o.

    brand manager

    4 days ago

    Compass Group Poland Sp. z o.o. Dallas, United States

    Location: Remote · Salary: $89,000 - $89,000 plus bonus · Other Forms of Compensation: Full Benefits Package · At over 300 college & universities around the country, · Chartwells Higher Education · is re-inventing the on-campus dining experience. We are challenging the norm and ...

  • Leap Brands

    Brand Manager

    10 hours ago

    Leap Brands Dallas, United States

    Position Overview: · As the Brand Manager you will be responsible for developing and executing marketing strategies to strengthen our brand presence and drive customer engagement. With a focus on creativity and innovation, you will lead initiatives to enhance brand awareness, dr ...

  • El Fenix

    Brand Manager

    4 weeks ago

    El Fenix Dallas, United States

    Job Overview: · As a Brand Manager at Local Favorite Restaurants, you are invited to join a dynamic team where you will lead our marketing efforts across various channels to enhance brand recognition and drive business growth. This position is ideal for someone looking for an ac ...

  • Compass Group, North America

    brand manager

    3 days ago

    Compass Group, North America Dallas, United States

    Location: Remote · Salary: $89,000 - $89,000 plus bonus · Other Forms of Compensation: Full Benefits Package · At over 300 college & universities around the country, Chartwells Higher Education is re-inventing the on-campus dining experience. We are challenging the norm and se ...

  • BRIX Holdings

    Marketing Brand Manager

    4 weeks ago

    BRIX Holdings Dallas, United States

    This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency. The Brand Manager drives busine ...

  • Elan Partners

    Manager, Branding and Imaging

    14 hours ago

    Elan Partners Dallas, United States

    Manager, Branding and Imaging (Field Marketing/Distribution) · Direct Hire Opportunity · No Sponsorship · Onsite Position · Our client spends approximately $100MM per year in capital for new business opportunities and renewals. A significant portion of these dollars are dedicated ...

  • Wasserman

    Associate Manager, Brands

    1 week ago

    Wasserman Dallas, United States Full time

    Wasserman is a leading marketing, management, representation and sales business that serves talent, brands and properties on a global scale. We operate at the epicenter of sports, music, entertainment and culture, empowering clients, igniting passions and inspiring fans worldwide ...

  • Wasserman

    Associate Manager, Brands

    3 weeks ago

    Wasserman Dallas, United States Full time

    Wasserman is a global leader in sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world's most iconic sports and entertainment figures, musical artists, brands and properties, empowering them to shape culture and captivate audiences world ...

  • Neiman Marcus

    Brand Manager, Schiaparelli

    4 days ago

    Neiman Marcus Dallas, United States

    Job Description · Neiman Marcus Group is a relationship business that leads with love in everything we do-for our customers, associates, brand partners, and communities. Our legacy of innovating and our culture of Belonging guide our roadmap for Revolutionizing Luxury Experience ...

  • Neiman Marcus

    Brand Manager, Schiaparelli

    3 days ago

    Neiman Marcus Dallas, United States

    Four luxury retailers — Neiman Marcus, Bergdorf Goodman, Last Call and Horchow — make up the Neiman Marcus Group. For over a century, we have continually transformed and elevated the luxury shopping experience, offering the finest in fashion, shoes, handbags, jewelry, beauty and ...

  • TaxAct

    Brand Manager, Strategy

    10 hours ago

    TaxAct Dallas, United States

    TaxAct helps everyday Americans get every tax advantage they deserve by finding credits and deductions they never even knew existed. Our tax preparation software offers easy guidance and ensures your maximum tax refund. We strive to build a team of like-minded experts in both tax ...

  • Neiman Marcus

    Brand Manager, Schiaparelli

    2 weeks ago

    Neiman Marcus Dallas, United States

    As a Schiaparelli Brand Manager you will supervise the operational and organizational standards of the store, develop the team, implement the company's retail strategy, and play a pivotal role in the development of the brand in the market. The Schiap Brand Manager, Manager, Leade ...

  • blueStone Staffing Solutions

    Sr. Manager, Brand

    1 week ago

    blueStone Staffing Solutions Dallas, United States

    Location: Dallas, TX · Remote: Remote · Type: Contract · Job #10400 · Salary: $ $45.00 Per Hour · Apply Now · Our client is seeking a seasoned Senior Manager of Brand to champion their brand identity and ensure consistency across all touchpoints. · This person will be responsibl ...

  • Methodist Health System

    Manager of Talent Brand

    10 hours ago

    Methodist Health System Dallas, United States

    Hours of Work : · Days Of Week : · Work Shift : · Job Description : · SUMMARY: · Reporting to the Director of Talent Acquisition the individual is responsible for leading sourcing and talent branding initiatives. The individual collaborates with People & Culture, Talent Acqu ...

  • Andrews Distributing

    Brand Manager Specialty

    2 days ago

    Andrews Distributing Dallas, United States

    Exciting Times Are Brewing at Andrews Distributing · Our Destination: To be known as the most Customer Obsessed, Brand Building team that sets the standard for the beer and spirits industries. · Our Purpose: We elevate life's moments by creating great beer and spirits experience ...

  • Avery Dennison

    Brand Manager

    1 week ago

    Avery Dennison Dallas, United States

    Company Description · Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustain ...

  • Avery Dennison

    Brand Manager

    3 weeks ago

    Avery Dennison Dallas, United States

    Job Description · Job DescriptionCompany Description · Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficienc ...