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    Influencer Marketing Specialist - Irvine, United States - Razer

    Razer
    Razer Irvine, United States

    2 weeks ago

    Default job background
    Description

    Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

    Job Responsibilities :

    The Influencer Marketing Specialist is responsible of helping Razer identify, build and maintain relationships with industry partners, influencers, and other content creators within the gaming, lifestyle, and other relevant industries.

    • Manage communications and relationships between potential partners, agencies and influencers with internal stakeholders to create opportunities for brand building, social growth and fan engagement
    • Negotiate and maintain influencer partnership contracts and manage deliverables and payments
    • Influencer and talent scouting to meet Razer's marketing needs
    • Manage influencer outreach and product seeding initiatives
    • Coordinate with internal and external teams and offer influencer and partnership support to wider organizational marketing efforts
    • Plan and develop regional and global engaging, timely, and relevant content across multiple social media channels, including events coverage
    • Be the Razer community ambassador that engages with fans and partners at events and/or tradeshows
    • Coordinate the setup for production of influencer content (studio, office, and/or events)
    • Analyze metrics from influencer media campaigns to optimize future campaigns Conduct ongoing analysis and reporting of team and channel performance data and make strategic suggestions for improvement
    • Ensure that influencer campaigns and results meet objectives and budget
    • Other duties as assigned
    Pre-Requisites :
    • Bachelor's degree in Communications, Marketing, Digital Media or PR
    • Minimally 2 years of experience in building and managing social media accounts for a brand
    • 1+ years of business development and partnerships experience
    • Great communication and influence skills, as well as experience in educating others on social media best practices
    • Understanding of social media best practices, online marketing, and engagement techniques
    • Experience in the use of social media management and analytical tools/software and editorial content calendaring
    • Ability to work in a fast-paced environment, focusing on generating business results
    • Ability to work with global teams across multiple cultures
    • Ability to work under pressure and manage multiple activities at the same time
    • Gamer and gaming knowledge is required
    • Talent management experience is preferred
    • Comfortable presenting on camera and in front of live audiences
    Salary Ranges (per annum):
    $50, $84,500.00
    Disclaimer: Exact compensation may vary based on skills, experience, and location.

    Are you game?
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