- Attention to detail
- Acts with sense of urgency
- Works independently - and well under pressure
- Project management
- Prior experience executing marketing programs
- Project-manage and execute marketing initiatives for Lender Solutions that build brand and product awareness, and influences adoption. This includes print, digital, and event/exhibition materials.
- Create the project plans, timelines, milestones, holding all cross-functional stakeholders to their roles/responsibilities in delivering according to the plan. Reporting results/success metrics after each go-to-market launch
- Support execution of Events, media buys and Association membership/sponsorships supporting wider channels for marketing efforts that connect our brand and audience, which helps the Sales team grow pipeline and win business.
- Track, compile and share results of marketing campaigns, and work across teams to recommend adjustments based on results.
- Effectively manage/update the lender website pages and support the Enterprise Client Management and Sales teams with social media and sales enablement content.
- Contribute ideas and insights in the development of a year-long calendar of lender communication engagement.
- Understand monthly budget expectations and track spend appropriately.
- Learns quickly and effectively uses multiple marketing and reporting tools.
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Product Marketing Specialist - Atlanta, United States - WIVERSE
Description
Contract: 1+ yearLocations: Hybrid/Virtual- Atlanta, GA/Mission, KS/North Hills, NY
Pay rate: W2 hourly
Job Requirements:
Target years of experience: 5+
Max number of years 10
Top 3-5 MUST HAVEs OR REQUIRED skillset:
We're looking for a purposeful planner, collaborative communicator and excellent executor with at least 5 years of executing successful product marketing campaigns. The right candidate can get things done, thrive in a fast-paced environment, and take ownership of projects while working collaboratively with others. If you're driven to stay one step ahead, powered by proactivity, passionate about your work, and described by others as focused, fun and flexible, this role is a right fit - keep reading
At the direction of a marketing manager, you'll execute marketing campaigns to drive sales pipeline and inform current clients of new features/functionalities, while adhering to brand guidelines. The right candidate will wield their communication and organization skills to keep things running smoothly, work seamlessly and collaboratively in a fast-paced environment, balance multiple priorities and meet demanding deadlines to achieve business objectives.
Here's a deeper dive into the role requirements: