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    Sr Consultant-Sales Operations - Raleigh, United States - Windstream

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    Description
    About The Role

    We are seeking a dynamic and strategic professional to join our team as Sr. Manager, Lead List Strategy and Optimization.

    In this key role, you will report to the Vice President of Consumer Direct Sales and will be responsible for developing and executing comprehensive strategies to enhance the efficiency and effectiveness of our lead list management processes.

    Your focus will be on optimizing the entire lead lifecycle, ensuring high-quality data, and maximizing the impact of our door to door sales efforts.

    What You'll Do

    Strategic Planning
    Develop and implement a robust lead list management strategy aligned with organizational sales goals
    Collaborate with cross-functional teams to understand business requirements and translate them into actionable strategies
    Data Quality and Integrity
    Oversee the maintenance and cleanliness of lead databases, ensuring accurate and up-to-date information
    Implement data governance best practices to uphold lead quality standards
    Segmentation and Targeting
    Create and refine lead segmentation strategies to tailor door to door sales campaigns effectively
    Work closely with marketing, operations, engineering teams to identify and prioritize high value target segments for door to door
    Technology Utilization
    Evaluate and implement lead management tools and technologies to enhance overall efficiency of the door to door sales organization
    Stay abreast of industry trends and emerging technologies to continuously improve lead management processes
    Performance Analysis
    Establish KPIs for lead list management and regularly analyze and report on the effectiveness of strategies
    Identify areas for improvement and implement solutions to optimize performance
    Collaboration and Training
    Collaborate with sales and marketing teams to understand their evolving needs and align lead management strategies accordingly
    Conduct training sessions to empower team members to maximize use of lead list technologies, targeting strategies to boost performance and other targeting optimization opportunities

    Do You Have

    Proven experience in lead generation, database management, or a related field.
    In-depth knowledge of CRM software, lead management tools, and marketing automation platforms.
    Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
    Excellent communication and interpersonal skills for effective cross-departmental collaboration.
    Detail-oriented mindset with a focus on data accuracy and compliance

    Even Better

    Bachelor's degree in marketing, Business Administration, or related field
    Familiarity with industry best practices and emerging trends in lead generation.
    Strong understanding of key growth metrics
    Use of Sales Rabbit and/or other lead list management tools for Outside Sales

    Our Benefits

    Medical, Dental, Vision Insurance Plans
    401K Plan
    Health & Flexible Savings Account
    Life and AD&D, Spousal Life, Child Life Insurance Plans
    Educational Assistance Plan
    Identity Theft, Legal, Auto & Home and Pet Insurance

    Our Employee Resource Groups

    WinVets – Veteran Employee Resource Group
    WOW – Women Employee Resource Group
    WINPRIDE – LGBTQ+ Employee Resource Group
    WBPN – Black Professional Resource Group
    WARG – Ability Resource Group
    LaFamilia –Hispanic Resource Group

    About Us


    Windstream is a leading provider of advanced network communications and technology solutions for consumers, small businesses, enterprise organizations and carrier partners across the U.S.

    Windstream offers bundled services, including broadband, security solutions, voice, and digital TV to consumers. The company also provides data, cloud solutions, unified communications and managed services to business and enterprise clients. The company supplies core transport solutions on a local and long-haul fiber-optic network spanning approximately 150,000 miles.


    Actual base pay for this job will depend on the candidate's primary work location and other factors, such as relevant skills and experience.

    Primary Location

    US-North Carolina-Virtual Office NC 1.00

    Job Category

    Sales

    EEO Statement

    Windstream is an equal opportunity employer. At Windstream, we celebrate the authenticity and uniqueness of our people and their ideas.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, genetic information, protected veteran status, current military status, disability, sexual orientation, gender identity, marital status, creed, citizenship status, or any other status protected by law, and to give full consideration to qualified disabled individuals and protected veterans.

    The diverse voices of our employees fuel our innovation and our inclusive culture. Employment at Windstream is subject to post offer, pre-employment drug testing.

    Desired Qualifications:

    College degree and 8+ years professional level experience with 3-4 years supervisory experience; or 12+ years professional level related experience with 3-4 years supervisory experience; or an equivalent combination of education and professional level related experience desired.

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