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    Associate Manager - New York, United States - American Eagl

    American Eagl
    American Eagl New York, United States

    2 weeks ago

    Default job background
    Description
    Associate Manager - Todd Snyder Retail Marketing

    New Position Summary

    The Associate Manager Marketing will be responsible for operationalizing the Retail Global Marketing Plan. They will ensure executional excellence in all key programs and initiatives with the goal of driving people into brick-and-mortar Todd Snyder stores.

    BE PART OF SOMETHING REAL

    In addition, this role will manage and evolve the program and create locally focused marketing strategies to drive the business. This role reports to the Partnerships & PR Brand Marketing Manager, and will be based in our Todd Snyder Corporate Headquarters in NYC.

    Responsibilities

    • Collaborates with internal stakeholders to ensure effective implementation of global marketing priorities at the store and market levels. Enhances customer experience, strengthens storytelling, builds brand love and supports operational excellence.
    • Create and manage the Local Store Marketing strategy to generate new traffic and increase sales
    • Analyzes store-level marketing performance metrics, delivering data-driven insights and improvement recommendations to marketing leadership.
    • Plans and executes all Grand Openings, VIP and other in-store special events as needed
    • Builds and fosters local community partnerships for all Todd Snyder store locations and communities including:
      • Non-profit program partnerships
      • Local vendor relationships
      • Community donation programs
    • Develop local marketing strategies in partnership with store managers
    • Delivers on all marketing metrics including incremental comp sales vs company average in each store to show positive impact of Local Store Marketing initiatives
    • Travel to Todd Snyder store locations to support marketing strategies: Travel requirements up to 30% of time.

    Qualifications

    • Experience with seasonal planning, retail program development, vendor relations, budget management, events, and mission-driven brands
    • Bachelors Degree in Marketing, Business Administration, or related field
    • 3-5 years relevant experience OR equivalent combination of education and relevant experience
    • High degree of proficiency MS Office Suite, Gsuite & Internet applications
    • Strong verbal and written communication skills
    • Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills
    • Demonstrated collaborative skills and ability to work well within a team
    • Ability to work with and influence peers and senior management
    • Ability to work in a fast-paced and deadline-oriented environment

    AEO is an Equal Opportunity Employer and is committed to complying with all federal, state and local equal employment opportunity laws. AEO prohibits discrimination against associates and applicants for employment because of the individuals' characteristics protected by law. This applies to all AEO activities, including, but not limited to, recruitment, hiring, compensation, assignment, training, promotion, performance evaluation, discipline and discharge. AEO also provides reasonable accommodation of religion and disability in accordance with applicable law.

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