- Develop and execute comprehensive email marketing campaigns, including strategy development, content creation, scheduling, and deployment: analyze and optimize campaigns towards KPIs and generate automated workflows to accelerate consumer conversion. Manage agencies and collaborate across the marketing & sales team applying strong communication and project management skills;
- Manage direct mail marketing initiatives, including list segmentation, creative design, and mailing and logistics;
- Generate regular reports on email marketing performance, analyzing key metrics and providing actionable insights to optimize campaign effectiveness. Support on-going digital reporting, collaborating closely with the Digital Activation manager in order to support data driven decision making and accelerate consumer conversion;
- Create and optimize marketing automation workflows to optimize consumer engagement and conversion;
- Collaborate with the Digital Activation Manager to support digital consumer engagement programs and creative content generation;
- Coordinate and manage the teams budgets.
- Bachelor's Degree in Marketing or related field;
- 2-4 years of experience in a marketing related role, digital marketing preferred;
- Fluent English;
- Copywriting: A strong command of language and the ability to craft compelling subject lines, body copy, and calls-to-action (CTAs) that resonate with the target audience;
- A stickler for precision, creativity, and excellence;
- Email Marketing Software Proficiency: Experience with email marketing platforms, including knowledge of list management, segmentation, automation, and A/B testing features;
- Automation Skills: Familiarity with setting up automated email workflows (drip campaigns, welcome series, abandoned cart emails) to nurture leads, improve customer retention, and drive conversions;
- Design Eye: Basic design skills to create visually appealing email templates, graphics, and imagery that align with brand guidelines and enhance the overall user experience;
- Project Management: Ability to manage multiple campaigns simultaneously, adhere to deadlines, and collaborate effectively with cross-functional teams (e.g., design, content, marketing automation) to deliver successful email campaigns;
- Continuous Learning and Adaptability;
- An affinity for brands and deep experience with digital channels & marketing tactics.
- Annual Performance based Bonus
- Employee Stock Purchase Plan
- Personal Development
- Medical/ Dental & Vision Plan for employee & family members.
- Life insurance
- Matching 401(K)
- Paid Time Off (PTO)
- Paid Family Leave of 20 Weeks
- Short-Term & Long-Term Disability
- Education/ Tuition Assistance
- Flexible Dress Code
- Hybrid Work Setup
- Snacks & Drinks
- Office Parties
- Volunteering Activities
- Employee Assistance Program - counseling, for employees & family members.
-
Associate, Strategy
1 day ago
Related New York, United States**Responsibilities**: · Related Commercial Management Company ("RCMC") has become known as a leader in the real estate industry, providing exceptional, responsive property management and unparalleled services across each of its prestigious properties. Related's Commercial Portfol ...
-
Strategy & Planning Associate
2 weeks ago
Croud New York, United States**ROLE OVERVIEW**: · Croud is a global, full-service digital marketing partner. Through a seamless combination of data, technology and creativity, our teams drive business performance and long-term growth for ambitious brands. · Croud New York is looking for a motivated Strategy ...
-
Associate Consultant, Strategy
3 weeks ago
Konrad New York, United States**Who We Are** · Konrad Group is a next generation digital consultancy. We are dedicated to solving complex business problems for our global clients with creative and forward-thinking solutions. Our employees enjoy a culture built on innovation and a commitment to creating best-i ...
-
Associate Director, Strategy
2 weeks ago
PubW New York, United States**Company Description** · PubW is a bespoke business unit set up to bring the full power of the Publicis Groupe together to support Walmart's media and data needs. Through our Power of One model, we put Walmart at the center bringing together specialists in strategy, media invest ...
-
Associate Director of Content Strategy
2 weeks ago
NYU Langone New York, United States**NYU Langone Health** is a world-class, patient-centered, integrated academic medical center, known for its excellence in clinical care, research, and education. It comprises more than 200 locations throughout the New York area, including five inpatient locations, a children's h ...
-
Associate Director, Multicultural Strategy
1 week ago
Zenith New York, United States**Company Description** · Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful busi ...
-
Cib Banking Strategy Associate
3 weeks ago
Wells Fargo New York, United States**About this role**: · Wells Fargo is seeking a Banking Strategy Associate to work on the Banking Strategy Team within Corporate and Investment Banking (CIB). The Banking Strategy team, in alignment with Banking's leadership team and COO, is a team of highly consultative professi ...
-
Corporate Development and Strategy Associate
1 week ago
RapidSOS New York, United States**Corporate Development & Strategy Associate** · **_ In the time it takes you to read this job description, RapidSOS will have handled ~1,380 emergencies._** · At RapidSOS, we are committed to using technology to build a safer, stronger future and working together to save lives. ...
-
Associate, Business Operations and Strategy
2 weeks ago
Google New York, United States**Minimum qualifications**: · - Bachelor's degree or equivalent practical experience. · - 3 years of experience in management consulting or other equivalent business strategy experience. · - Experience in analytics. · **Preferred qualifications**: · - 3 years of experience in a m ...
-
Associate Director, Medical Strategy
2 weeks ago
IPG Health New York, United States**Basic Information**: · - Location · - NY NY 622 3rd · - Posted Date · - 13-May-2024 · - Agency · - Area 23 on Hudson · - Department · - Scientific Services · - Job Number · - 43340 · - Job Type · - Regular · - Work Arrangement · - Regular - Hybrid, Regular - In-Office · **Job D ...
-
Associate Director, Revenue Strategy
4 days ago
Morning Brew New York, United States**OVERVIEW** · Morning Brew is looking for an Associate Director, Revenue Strategy to join their Revenue Strategy team. This role will be responsible for leading the revenue strategy team's objectives across pricing & packaging, inventory & yield and systems & processes. · Our po ...
-
Associate, Product Strategy and Operations,
1 week ago
Google New York, United States**Minimum qualifications**: · - Bachelor's degree or equivalent practical experience. · - 4 years of experience in management consulting, product management and strategy, or analytics in a technology company. · Experience working with and analyzing data. · - · **Preferred qualifi ...
-
Associate Director, Physical Product Strategy
2 weeks ago
Wonder New York, United StatesAbout Us · Imagine: 30 unique restaurants to order from, brought to your door in under 30 minutes. That's what our customers experience. · At Wonder, we want to make world-class food within reach, no matter where you live. That's why we've created a vertically integrated, new sta ...
-
Conde Nast New York, United StatesCondé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company's portfolio includes many of the world's most respected and influential m ...
-
Us Credit Strategy Research Associate
2 weeks ago
Bloomberg New York, United States**WE'LL TRUST YOU TO**: · - Actively contribute to daily research activities of data analysis, written research, idea generation and client engagement · - Interact regularly with clients via our online messaging systems, telephone and client visits · - Conceptualize, construct an ...
-
Via New York, United StatesVia is using technology to transform transportation around the world. From changing a single person's daily commute to reducing humanity's collective environmental footprint — we've got huge goals. · The Global Operations team works across Via's business portfolio to drive contin ...
-
Zenith New York, United States**Company Description** · Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driv ...
-
Via New York, United StatesVia is using technology to transform transportation around the world. From changing a single person's daily commute to reducing humanity's collective environmental footprint — we've got huge goals. · The Global Operations team works across Via's business portfolio to drive contin ...
-
YouTube New York, United States**Minimum qualifications**: · - Bachelor's degree or equivalent practical experience. · - 4 years of experience in management consulting, operations, business strategy, investment banking, venture capital, private equity or corporate advisory, or 2 years of experience with an adv ...
-
Blackstone Group New York, United StatesBlackstone is the world's largest alternative asset manager. We seek to create positive economic impact and long-term value for our investors, the companies we invest in, and the communities in which we work. We do this by using extraordinary people and flexible capital to help c ...
Digital Strategy Associate - Teaneck, NJ, United States - JTI
Description
:We're JTI, Japan Tobacco International and we believe in freedom. We think that the possibilities are limitless when you're free to choose. In fact, we've spent the last 20 years innovating, creating new and better products for our consumers to choose from. It's how we've grown to be present in 130 countries.
But our business isn't just business. Our business is our people. Their talent. Their potential. We believe when they're free to be themselves, grow, travel and develop, amazing things can happen for our business.
That's why our employees, from around the world, choose to be a part of JTI. It is why 80% of employees feel happy working at JTI. And why we've been awarded Global Top Employer status, ten years running.
So when you're ready to choose a career you'll love, in a company you'll love, feel free to #JoinTheIdea.
Learn more:
Local Applicants Welcome.
Department: Marketing & Sales
Location: Raleigh, North Carolina
Reporting to: Digital & Innovation Strategy Manager
Role: Permanent, local contract
Digital Strategy Associate
About the Role
The Digital Strategy Associate supports the Digital & Innovation Strategy Manager and the wider marketing team with establishing, implementing, optimizing and analyzing digital campaigns and multi-touchpoint brand activation and communications development.
What you will do
Who We Are Looking For
A dynamic, passionate, and result-oriented person, with:
What We Offer
In JTI USA, we are proud to be recognized as Top Employer and awarded the Global Equality Standards certificate as we continue our dedication to equal pay and equal opportunities.
Our culture is what makes JTI USA a fun and exciting environment to work in. We value integrity, trust, empowerment, and freedom - freedom of choice, freedom of thought, freedom of expression, and freedom to be yourself.
We ask for accountability, ownership, results, and collaboration.
And we care for our people's well-being - In addition to the salary, you might want to enjoy the following:
In addition to other perks & benefits (i.e. fitness/ wellbeing activities, employee discounts, service awards, recognition program, etc.)
