Strategy & Planning Associate - New York, United States - Croud

Croud

Verified Company

New York, United States

2 weeks ago

Posted by:

Mark Lane

beBee recruiter

Description

ROLE OVERVIEW:

Croud is a global, full-service digital marketing partner.

Through a seamless combination of data, technology and creativity, our teams drive business performance and long-term growth for ambitious brands.

Croud New York is looking for a motivated Strategy & Planning Associate to assist with creating and managing digital campaigns in paid media channels for our clients.

Founded in 2011, Croud are proud to partner with some of the world's leading brands, leading media strategy, performance marketing and digital experiences.

Croud New York has recently been named Campaign's Performance Marketing Agency of the Year, an AdWeek Fastest Growing Agency for the second year in the row, and one of the Best Places to work in the US.

RESPONSIBILITIES:

The S&P Associate will report directly into a Senior Media Planner in their assigned client pod.

This will include, but is not limited to:

Perform budget exercises for existing clients and potential new accounts
Own endtoend planning of paid media (Cross channel / Cross functional) campaigns. Including creating audiences/personas, updating media plans & flowcharts, RFP'ing potential partners and presenting plans to clients.
Regularly prepare POVs on new / refreshed media platforms
Develop competitive research reports for clients based on 3rd party tools & data
Develop and complete clientfacing reports, whether campaign or monthly based on accurate data and insightful analysis
Provide all necessary information for client proposals utilizing audience & market research, competitive analysis, etc
Maintain uptodate project plans and account documentation
Create, update, and analyze clientfacing and internal reporting

PERSON SPECIFICATION:

Degree level education or equivalent / relevant work experience
An open mind and a desire to learn and immerse yourself in Media Strategy platforms
Prior internships in advertising, marketing or digital media are an advantage
Excellent communication skills, both written and verbal
Strong numeracy and analytical skills
Enjoy and understand working with data, especially via Microsoft Excel
Experience with Generative AI (not mandatory)

KEY STAKEHOLDERS:

Line Manager: Senior Media Planner
Key Stakeholders: AD of Strategy & Planning, US S&P Team, US Channel Teams
Other stakeholders: N/A

COMPANY BENEFITS:

Every employee is eligible for the benefits listed on our careers site which include:

20 days vacation a year + 12 public holidays
Annual Performance Based Bonus
Sales commission (If involved in a pitch)
401K Plan after 3 Months (Match up to 2% of your contributions at 100%)
Full Paid Medical Insurance (including dental and vision)
Home office chair and monitor
Free Citi Bike membership
Recruitment referrals bonus
Classpass membership contributions
Fruit, breakfast cereals, snacks, soft drinks and tea & coffee all provided
Quarterly team offsites / Regular socials
Agile working policy

COMPENSATION:

Salary Range for this position is
$58,500 - $62,500 per year.

Standard hours are from 9.00am to 5.30pm, there's flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).