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    Marketing Director - Topeka, United States - Groupe Limagrain Holding

    Groupe Limagrain Holding
    Groupe Limagrain Holding Topeka, United States

    3 weeks ago

    Default job background
    Description
    As Marketing Manager for BA North West Europe and member of the BA

    Management Team:
    o To contribute to and be responsible for the Business Area Roadmap and implementation in UK
    o To identify marketing synergies, knowledge sharing and organisational requirements for the BA, and where appropriate implement BA marketing projects and establish teams
    o As a member of the management team of the UK, to lead the marketing strategy development and contribute to and be responsible for the UK Roadmap and implementation

    o Develop and implement the UK marketing strategy across the wholesale and retail business for all crop areas – go to market strategy, portfolio positioning, demand creation activities etc.

    to deliver the financial and business objectives (revenues, profit and market share)
    o Prepare sales budgets and forecasts, and track progress to manage and mitigate risks
    o Monitor and report periodically on sales performance. Propose and implement corrective actions in case of deviation from budget
    o Lead the product management team to develop and implement marketing campaigns for all crop areas, to deliver against agreed financial budgets

    o Work with the Sales Director Nickerson to develop retail sales as part of a total joined up Limagrain market approach strategy and tactical plan for the whole market with clear objectives and measures.

    o Lead others to their best potential by acting as a mentor
    o Lead the Marketing Communications team to develop performance and competencies and achieve financial KPI's
    o Team management to improve business reporting and financial forecasting for all crop species.
    o Foster relationships with key accounts and influencers and develop a best-in-class marketing team as measured in structured customer feedback and KPI's

    As a LeadershipTeam Member (Leadership Model – Level 2)


    Leadership:
    o Communicate a compelling and inspiring vision or sense of core purpose
    o Have the willingness to delegate responsibility, work with others, and coach them to develop their capabilities towards success
    o Ensure that he/she acts and is perceived as responsible, reliable, and trustworthy
    o Find the best match between required tasks and existing skills in the team
    o Can decide and act without having the total picture as well as in a context of change
    o Communicate to the team on behalf of the company in alignment with company's strategy


    • People Management

    o Marketing Management team:
    Recruit employees for growth and development within the company, manage missions and responsibilities, foster and promote diversity and build on differences to positively impact business results
    o Give meaning to rules and policies, describe the reasoning behind the rules
    o Generate diversity by actively integrating team members of different backgrounds and cultures


    • Activity management
    o Evaluate the relevance of KPIs and their targets
    o Fully understand the basic financial management principles and the company'

    #J-18808-Ljbffr
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