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    Director of Marketing - Orlando, United States - Women Leading Travel & Hospitality

    Women Leading Travel & Hospitality
    Women Leading Travel & Hospitality Orlando, United States

    1 week ago

    Default job background
    Description


    The Omni Orlando Resort at ChampionsGate is surrounded by 36 holes of championship Orlando golf and 15 acres of recreation, this four-diamond resort is one of the nation's premier golf, meeting and leisure retreats.

    In addition to walk-out golf, guests may choose to relax in our signature Mokara spa, dine in one of our five restaurants or enjoy 15 acres of pools and recreation activities including the 850-foot lazy river.

    Omni Orlando's associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service.

    We embody a culture of respect, gratitude and empowerment day in and day out.

    If you are a friendly, motivated person, with a passion to serve others, the Omni Orlando Resort at ChampionsGate may be your perfect match.

    Job Description
    The Omni Orlando Resort at Champions Gate is seeking a

    Director of Marketing


    to join their team The primary goal of this position is to design, develop, and implement marketing campaign initiatives that directly support the resort business goals and positively impact all operating departments, thereby resulting in a profitable return on ownership's investment.

    Our ideal candidate has 5 years of experience in marketing related role (preferably for a luxury or hospitality brand) , and is located in Orlando, FL.

    This position is

    not

    remotely based.
    Responsibilities
    Develop departmental budget and strategic plan incorporating advertising and public relations strategies to ensure full maximization of resort-wide revenue potential and media visibility
    Ensure all content is on-brand, consistent in terms of style, quality and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, on property, mobile, video and print

    Work with PR agency to develop public relations programs and generate news coverage from local, regional and national media; Develop media materials including press releases for newsworthy announcements to maximize resort and associate visibility.

    Partner directly with Omni Corporate Marketing department to manage Omni Marketing initiatives
    Lead Marketing Meetings to initiate and manage resort promotional opportunities
    Assist in development and execution of promotions and packages for purpose of filling identified need periods, driving leisure guest demand and generating incremental resort revenue
    Generate concepts for special events and activities to create memorable experiences for guests
    Assist in the achievement of overall resort revenues – specifically rooms, golf, restaurants, and Spa.
    Supervise marketing manager and provide guidance and direction on responsibilities related to social media management, website development, e-marketing and collateral development; provide timely performance evaluations
    Effectively control all marketing expenses to ensure optimum operating profit.
    Be an arbiter of best practices in grammar, messaging, writing, and style.
    Assist in recruiting, interviewing, hiring, and training, coaching and evaluating the performance of Marketing associates.
    Attend required company trainings.
    Champion the Omni/Power of One culture.
    Work closely with the Sales Department to develop creative concepts to individualize site experience to promote group business
    Work to provide Media pitch and ability to met with Media when needed.
    Qualifications
    Qualifications
    Bachelor's or Master's Degree in a marketing related field is strongly preferred.
    A minimum of 5 years' experience in marketing related role, preferably for a luxury or hospitality brand.
    Previous experience managing or working for public relations and advertising agency
    Strong written and verbal communication skills.
    Physical Requirements
    The ability to sit and utilize telephone/computer for an extended period, with occasional travel around property.
    Normal office environment
    Tools & Equipment
    Computer, copy/print/scan/files
    Proficiency in Microsoft Office Tools, Photoshop and Adobe InDesign
    Omni Hotels & Resorts is an equal opportunity/AA/Disability/Veteran employer.

    The EEO is the Law poster and its supplement are available using the following links:
    EEOC is the Law Poster and the following link is the OFCCP's Pay Transparency Nondiscrimination policy statement

    If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to .

    #J-18808-Ljbffr
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