- Performs market analysis for LSTA products. Performs Segmentation/Targeting/Positioning (STP) analysis and Strength/Weakness/Opportunity/Threat (SWOT) analysis for each LS Tractor offering.
- Uses STP and SWOT analysis for current and new LSTA products, directly comparing and evaluating against competitive products.
- Uses STP and SWOT analysis to develop new product launch plans.
- Develops launch plan milestones to measure plan progress.
- Communicates launch plan milestones to stakeholders, ensures executional elements are assigned with due dates.
- Monitors launch plan progress using milestones to measure completed assignments. Reports on plan progress and make recommendations for adjustments when necessary.
- Evaluates market and competitive pricing, makes pricing recommendations based on research findings.
- Collaborates with the marketing team to develop product promotion plans, including farm and trade shows and seasonal promotional activities.
- Develops and executes product training for the internal organization and dealers, focusing on competitive advantages and features of LSTA products.
- Acts as a point of contact for Regional Managers and Business Managers regarding product launch strategy and talking points.
- Engages with sales and marketing teams, providing timely and accurate information regarding LSTA and competitive products. Provides ongoing research and analysis of competitor's product, market conditions, identifying key competitor and consumer trends, including new product offerings and competitive pricing. Does comparative analysis against market activity and makes recommendations for competitive response by LSTA.
- May receive concerns from dealers and/or customers, refers those concerns to proper LSTA resource for resolution.
- Develops and manages the product testing center.
- Identifies competitive advantages of LSTA products verses competition. Develops sales strategies and talking points based on these competitive advantages. Trains LSTA sales and marketing teams to understand product strengths and talking points.
- Develops long term strategy for the products line up.
- Participate in product development activities to meet market and customer needs.
- Prepares product documents including Market Requirement Documents and product use cases to drive product activity.
- Develops and recommend pricing strategies and product policies.
- Defines and communicates product specifications and establishes and communicates product packaging requirements.
- Collaborates with cross functional teams.
- Monitors product inventory and works with purchasing to place orders with vendors to insure adequate product availability.
- Bachelor's degree in Engineering or relevant field
- Five years product management or related experience, specific to tractors
- Strong research and analytical skills
- Outstanding computer skills using Microsoft Office products, particularly Excel and Product Manager. SAP experience is highly desired, but not required.
- The ability to make decisions in a fast-paced environment with rapidly changing priorities.
- Excellent written and oral communications skills.
- Demonstrated ability to coordinate and manage large complex projects and meet deadlines. Excellent collaboration skills with demonstrated ability to work across functional area in the organization
-
IT Product Manager
1 week ago
Novalink Solutions LLC Raleigh, United StatesNOTE: This position is 100% remote and candidates located anywhere in the US are welcome to apply. · The IT Product Manager will serve as a member of the DHHS Medicaid Enterprise System (MES) Program providing IT product management within the MES portfolio. This position will cha ...
-
IT Product Manager
2 days ago
Red Zone Resources Inc. Raleigh, United StatesJob Description · Job Description735711 · NOTE: This position is 100% remote and candidates located anywhere in the US are welcome to apply. · The IT Product Manager will serve as a member of the DHHS Medicaid Enterprise System (MES) Program providing IT product management within ...
-
Product Manager
1 day ago
ReSource Pro Raleigh, United StatesJob Description · Job DescriptionAre you a motivated visionary with experience taking products to the next level? Does the idea of enhancing our existing products to satisfy customer needs sound rewarding? Do you thrive in challenging, collaborative environments? · ReSource Pro i ...
-
Product Manager
5 days ago
Itron Raleigh, United StatesItron believes the way we manage energy and water will define this century. By joining the Itron team, you can help ensure these precious resources are available to future generations. Are you ready for the challenge? · Itron is looking for a Product Manager to be responsible fo ...
-
Production Manager
2 weeks ago
Pivot Workforce, LLC Raleigh, United StatesGENERAL CONSTRUCTION PRODUCTION MANAGER · CLIENT BENEFITS: Medical, Dental, Vision - 401K with Match - Paid Time Off - Paid Holidays · Position Overview: · We are looking for an experienced and highly organized General Construction Production Manager to lead construction proje ...
-
IT Product Manager
3 weeks ago
LanceSoft Raleigh, United StatesThe IT Product Manager will serve as a member of the Client Medicaid Enterprise System (MES) Program providing IT product management within the MES portfolio. This position will champion our departments key strategies with the goal of creating the opportunity for healthier outcom ...
-
IT Product Manager
1 week ago
Software People, Inc. Raleigh, United StatesJob Description · Job DescriptionDIRECT CLIENT · Phone/Skype Hire. REMOTE · Location: REMOTE · Duration: 12+ months · This position will champion our departments key strategies with the goal of creating the opportunity for healthier outcomes for our citizens through clinical and ...
-
IT Product Manager
2 weeks ago
V-Soft Consulting Group Raleigh, United StatesIT Product Manager · Primary Location : Raleigh North Carolina · V-Soft Consulting is currently hiring for a IT Product Manager for our premier client in Washington Raleigh North Carolina. · Education and Experience " Knowledge of Enterprise IT Systems, system integration pr ...
-
Production Manager
1 week ago
Elite Comfort Solutions LLC Raleigh, United StatesA Leggett & Platt company, Elite Comfort Solutions is comprised of hardworking individuals dedicated to delivering innovative, high-quality foam products for the bedding and furniture markets and beyond. With locations around the globe, we offer a world of opportunities in areas ...
-
Product Manager
1 week ago
BCForward Irvine, United StatesJob Description · Job DescriptionBCforward is currently seeking a highly motivated Product Manager in California, 92612 · Position Title: Product Manager · Location: Irvine, California, 92612 · Shift Timing: Mon - Friday 40.00 Hours Per Week · Anticipated start date: 1- 3 Weeks ...
-
Production Manager
2 weeks ago
North Carolina State University Raleigh, United StatesThe primary purpose of this position is to serve as the Production Manager over daily production operations, ordering, receiving and safety in a dining hall located on the NC State University campus. The main focus of the job will be to forecast menu Production Manager, Manager, ...
-
Production Manager
1 week ago
Leggett & Platt Raleigh, United StatesElite Comfort Solutions, a Leggett & Platt Company, is comprised of hardworking individuals dedicated to delivering innovative, high-quality foam products for the bedding and furniture markets and beyond. With locations around the globe, we offer a world of opportunities in areas ...
-
Production Manager
3 weeks ago
North Carolina State University Raleigh, United StatesThe Production Manager position supports the NC State Student Centers Events Team and is the lead administrator for the Production team. The Production Manager provides technical work in the operation, maintenance and production of a wide variety of Production Manager, Manager, P ...
-
Product Manager
5 days ago
LS Tractor USA Raleigh, United StatesPosition Summary · This position provides product management for LSTA tractors. Develops product training materials, sales talking points, and product specifications. Organizes product training collaborating with dealer development team and across the organization. Develops and ...
-
Production Manager
6 days ago
Brio Energy Raleigh, United StatesPress Tab to Move to Skip to Content Link · Select how often (in days) to receive an alert: · Elite Comfort Solutions, a Leggett & Platt Company, is comprised of hardworking individuals dedicated to delivering innovative, high-quality foam products for the bedding and furniture m ...
-
Production Manager
1 week ago
United States Institute for Theatre Technology Raleigh, United StatesThe Production Manager is a staff position that will work with department faculty and staff to plan, oversee, and produce all Department of Performing Arts mainstage shows; analyze and track technical labor and supply budget for department productions; manage stock rentals; manag ...
-
Production Manager
3 weeks ago
Charlotte's Backyard Raleigh, United StatesCategory: Management & Executive, Production · The Greenheck Group is a leading growth-focused, environmentally conscious, commercial HVAC manufacturer. Join our team which proudly designs and manufactures the most comprehensive line of ventilation products in the industry. The G ...
-
Production Manager
3 weeks ago
Pregis Raleigh, United StatesWe're Not Just in the Packaging Business–We're in the "Wow" Business · Pregis is Hiring · Why Join Pregis? · Pregis is in the packaging business to protect what matters. We are committed to providing our customers and employees sustainable growth through purpose-driven innovat ...
-
Production Manager
1 week ago
Imerys Raleigh, United StatesThe world's leading supplier of mineral-based specialty solutions for industry with 14,000 employees, operations in more than 40 countries, and €4.3 billion in revenue in 2022. · Imerys delivers high-value-added, functional solutions to a great number of sectors, from processing ...
-
Production Manager
2 weeks ago
Top Quality Recruitment (TQR) Raleigh, United StatesPosition Summary · Seeking a Production Manager for a growing food production to lead and execute integrated strategies, processes, and systems designed to increase workplace productivity and engagement. Attract, retain, engage and develop leadership team with requisite skills a ...
Product Manager - Raleigh, United States - LS Tractor USA
Description
Position Summary
This position provides product management for LSTA tractors. Develops product training materials, sales talking points, and product specifications. Organizes product training collaborating with dealer development team and across the organization. Develops and executes product launches collaborating with other teams. Collaborates with the sales & marketing team to develop product promotion plans. Develops and manages the product testing center. Provides research and analysis of LSTA vs competitor's products. Identifies market requirements and opportunities, establishes product innovation and enhancement and participates in new product development efforts.
Position Duties and Responsibilities
Education, experience, and skills required